Join us as we welcome Josh Coleman, a Helium 10 Elite member, who shares his inspiring journey of launching and growing his brand on TikTok. After attending a Helium 10 Elite workshop in late 2023, Josh and his wife decided to experiment with TikTok, drawing from their unique blend of design and data-driven strategies. Listen in as Josh discusses how his passion for analytics helped him understand their audience better and the collaborative dynamic with his wife that propelled their brand to success.

We also explore the experiences of a couple who transitioned to full-time e-commerce with Amazon in late 2022, achieving seven-figure revenue within a year despite having no prior experience. Their story highlights the importance of focusing on building a brand and audience, navigating supply chain challenges, and understanding the difference between revenue and profit. Additionally, we discuss the misleading promises of easy success in e-commerce and the evolving complexities of the industry.

Finally, the episode touches on maximizing sales across multiple platforms, emphasizing the value of learning from those with practical experience. We discuss the impact of TikTok Shop, the strategic alliance between Amazon and TikTok, and the growing influence of influencer-driven sales. For those looking to transition from Amazon to TikTok Shop, we offer practical steps and highlight the importance of having a hero product and effective inventory management. Join us for a comprehensive look at the future of e-commerce and influencer marketing, and discover how you can stay ahead in this dynamic landscape.

In episode 411 of the AM/PM Podcast, Kevin and Josh discuss:

• 00:00 - TikTok Sales Boost E-commerce Business
• 03:51 - Helium 10 Elite Workshop To TikTok Success
• 08:09 - Building a Successful Amazon Business
• 13:57 - Long-Term Strategy for Amazon Business
• 15:58 - Maximizing Sales Across Multiple Platforms
• 20:50 - Comparing TikTok and Amazon Sales
• 32:48 - TikTok Influencers Boost Amazon Sales
• 35:43 - Maximizing TikTok Shop With Creators
• 42:24 - TikTok Creators and Agency Partnerships
• 45:01 - Leveraging Influencer Agencies Strategically
• 47:47 - Optimizing Hero Products for TikTok
• 51:27 - Future of E-Commerce and Influencer Marketing
• 56:18 - How To Get In Touch With Josh Coleman
• 58:36 - Kevin King's Words Of Wisdom

Can a laid-off Wall Street analyst turn a small vacuum cleaner parts store into a thriving e-commerce empire? Chad Rubin did just that, and in this episode, he shares his remarkable journey from the financial crisis of 2008 to becoming a pioneer in the world of Amazon selling. We explore how Chad's commitment to high-quality products and strategic pricing propelled his private-label business to success. Discover the pivotal moments that led to the birth of Skubana, a multi-marketplace management powerhouse, and his latest venture, Profasee, which revolutionizes dynamic pricing for sellers.

Chad's story is a testament to the power of continuous innovation in e-commerce. We discuss the relentless need for product iteration, the complexities of protecting intellectual property in China, and the creation of Skubana as a response to the inefficiencies in existing inventory management systems. From transitioning between platforms like Volusion, Magento, and Shopify to addressing the unique challenges of the e-commerce landscape, Chad provides invaluable insights that every entrepreneur can learn from.

But Chad's contributions go beyond his own businesses. Tune in to hear about the evolution of the Prosper Show conferences, a leading event for Amazon sellers co-founded by Chad to foster community and knowledge sharing. We also dive into the intricacies of dynamic pricing strategies with Profasee, comparing them to Uber's surge pricing and exploring their impact on profitability. Whether you're an e-commerce novice or a seasoned seller, Chad's expertise and passion for the industry will leave you inspired and armed with strategies to elevate your own Amazon business.

In episode 410 of the AM/PM Podcast, Kevin and Chad discuss:

• 08:17 - Evolution of Aftermarket Parts Industry
• 11:09 - Constant Innovation in E-Commerce Business
• 13:39 - Challenges of Protecting Intellectual Property
• 18:47 - Evolution of Prosper Show Conferences
• 18:48 - Entrepreneur Launches Various Business Ventures
• 24:12 - Evolution of International Seller Conference
• 29:45 - The Truth About E-Commerce Conferences
• 35:10 - Advanced Pricing Strategies for E-Commerce Sellers
• 39:59 - Enhancing E-Commerce Pricing Strategies
• 40:43 - Effectiveness of Static Pricing Strategy
• 46:03 - More Strategies for E-Commerce Success
• 51:52 - Kevin King's Words Of Wisdom

Adam Heist, famously known as Adam Runquist, shares his extraordinary journey from the corporate energy sector to becoming a top-tier Amazon seller. Discover how Adam's expertise in mergers and acquisitions led him to identify the untapped potential of physical products, eventually leading to the creation and a 7-figure exit of his own Amazon brand. We'll also hear about his adventurous travels in Bali, insights into the transformative impact of branding and AI on Amazon sellers, and his continued ventures managing multiple brands and a thriving YouTube channel.

Join us as Adam opens up about the challenges of content creation, balancing a high-demand executive job while running multiple Amazon brands, and the strategic decision to transition from a corporate career to full-time entrepreneurship. He dives into the emotional and financial turbulence he faced, including a life-changing stroke recovery, and how these experiences have shaped his approach to business and life. From navigating divorce to leveraging affiliate marketing and online courses, Adam's story is a testament to resilience and adaptability.

Finally, explore the intricate world of Amazon selling with a focus on AI-driven strategies, the necessity of building robust business teams, and the importance of personalized organic rankings. Adam provides practical advice on creating resilient operations, leveraging Filipino talent for scaling, and the ever-evolving landscape of e-commerce. Get ready to be inspired by Adam's invaluable lessons on staying ahead in the competitive market, the power of personal reinvention, and the future of Amazon selling.

In episode 409 of the AM/PM Podcast, Kevin and Adam discuss:

• 00:00 - Amazon-Seller Journey With Adam Heist
• 00:30 - Is It Adam Heist Or Adam Adam Runquist??
• 06:52 - Entrepreneurship, Life Change, and Reflection
• 16:30 - Van Life Experience in Australia
• 17:37 - Stroke Recovery and Unexpected Setback
• 22:36 - Building a Resilient Business Team
• 23:46 - Lesson on Business Operations Independence
• 26:55 - Business Operations Supply Chain Management
• 29:13 - Business Building and Content Creation
• 32:59 - Business Growth Through Investments and Learning
• 38:19 - Ethics in Amazon Agency Industry
• 38:35 - Expanding Perspectives for Amazon Sellers
• 45:51 - Future of Amazon Selling With AI
• 46:50 - Personal Growth and Business Success
• 49:39 - Future of Keyword Targeting on Amazon
• 53:36 - Future of Amazon Organic Ranking
• 55:32 - Preparing for E-Commerce Success
• 59:26 - Kevin King's Words Of Wisdom