Agentic Shift

By: David Rodnitzky
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  • Summary

  • Conversations with agency leaders about how and why they built (and often sold) their agencies. Each episode is a 60 minute interview with a prominent agency founder or CEO, telling their founder story, their unique approach to client management, hiring, and culture, and the challenges and lessons they have learned over the years.
    2024 Agentic Shift
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Episodes
  • Matt Widdoes, Founder of MAVAN

    Matt Widdoes, Founder of MAVAN
    Sep 16 2024
    We talk to Matt Widdoes, founder of MAVAN. Matt tells us how he has been able to effectively and profitably work with startups, often with less than 10 F/T employees, how he recovered from the sudden loss of several large clients simultaneously, how he successfully spent years as a professional poker player and how it helped him become a better marketer, and why we should all be playing backgammon!
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    47 mins
  • Kris Tait, Managing Director, US, of Croud

    Kris Tait, Managing Director, US, of Croud
    Aug 21 2024
    We talking to Kris Tait, managing director, US for Croud. Kris tells us what he learned from door-to-door sales in the early days of Croud business, how he grew the US presence of Croud from nothing to a leading agency, why he believes in hustle and a bias for action, what a Croudie is and how it has differentiated their agency, and lastly, how to deliver a smart acquisition strategy to grow your agency.
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    38 mins
  • Jon Morris, Founder of Fiscal Advocate and Rise Interactive

    Jon Morris, Founder of Fiscal Advocate and Rise Interactive
    Jul 29 2024
    We talk to Jon Morris, formerly the founder of Rise Interactive and currently the founder of Fiscal Advocate. Jon tells us how he created a screening test that only 22% of applicants passed, how to navigate the four stages of of a CEO, how his algorithm called CPR measures the effectiveness of an agency and the two most important financial metrics every agency should focus on.
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    25 mins
Leadership Management Marketing Economics
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