Amplify Your Authority

By: Marisa M Shadrick
  • Summary

  • Welcome to "Amplify Your Authority."
    Where innovative marketing meets heart-centered entrepreneurship

    Solo business owners will find a blend of powerful marketing strategies and AI-driven insights to help them strategically integrate AI into their business.

    Join me, Marisa Shadrick, an award-winning international speaker, a Ray Edwards Certified Copywriter, and a personal branding expert, as we navigate the ever-changing online marketing world.

    Smart, Sustainable Marketing – Grow your business without the pressure of chasing social algorithms, vanity numbers, or fleeting trends.


    AI Without the Overwhelm – Learn how to integrate ethical AI tools to streamline content creation, leverage AI reasoning, and free up time for what truly matters.


    Actionable & Strategic – Discover practical insights that help you amplify your authority and build a thriving, future-ready business.


    Subscribe to Amplify Your Authority on your favorite podcast platform or watch it on YouTube!


    🎉 Go to https://marisashadrick.com/listen to subscribe.


    © 2025 Amplify Your Authority
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Episodes
  • Google AI: Learn Faster with NotebookLM
    Apr 16 2025
    Google AI tools are here to help you leverage information to learn and strategize faster.


    Imagine if your content could talk back, challenge your thinking, and even coach you toward your next big move.

    My love affair with technology has been a significant part of my growth, and I want to share how you can harness the power of a Google AI tool, not just for automating tasks but for deepening your strategic thinking.

    In this solo episode, I introduced NotebookLM, a Google AI tool that goes beyond traditional note-taking and analyzes your content, enabling you to spot patterns and refine your strategies.

    This isn't just another AI productivity hack. For solo business owners, it’s a way to think more strategically and consider new possibilities for business growth.

    What You'll Discover in This Episode:

    • Why AI-powered summaries can help you reflect on your own brand message with greater clarity
    • How interactive AI tools like Google's NotebookLM are changing the way we learn, plan, and analyze content for improved strategies
    • Why AI is more than a tool: It’s your strategic growth partner
    • How Marisa used one of Google AI’s tools to identify podcast content gaps and plan future direction
    • The importance of rethinking your SOPs in light of AI's capabilities

    Fun Fact from the Episode: AI John and AI Alice join as co-hosts to summarize Marisa’s podcast after reviewing a year's worth of content. You’ll hear their real-life conversation. I still can’t decide if this is a bit creepy or amazing.

    Amplify Your List Building with AI

    Simplicity is at the heart of my private membership created for solo business owners like coaches, consultants, and service providers.

    We don't chase trends.

    We build sustainable systems with your brand at the center using a single, powerful tool: ChatGPT.

    • Go deep with Live AI learning each month
    • Craft more persuasive content
    • Save time and simplify your content creation
    • Improve your productivity with AI-assisted strategic goal-setting
    • Custom prompts and done-for-you templates to create a high-converting lead generation funnel.

    Join now and lock in the $37/month founding rate before it increases.

    Let's turn complexity into simplicity—together.

    🔗 Visit Community.MarisaShadrick.com to learn more.


    Amplify Your List Building with AI is your go-to membership for coaches, service providers, and course creators who want to attract the right leads organically. For just $37/month, get your own custom ChatGPT team, pre-trained for your marketing needs, plus templates, LIVE coaching, and AI news briefs.

    Join at Community.MarisaShadrick.com

    Listen to the "Amplify Your Authority" Podcast! Click Here!

    Rate & Review: If you enjoyed this episode, please take a moment to leave a 5-star rating and review on Apple Podcasts.

    Tip: Answer these questions inside of ChatGPT (free or paid) and have AI craft your review!

    • How did you discover this podcast?
    • What's your biggest takeaway from this episode?
    • How has this podcast helped your current journey?

    Thanks so much for taking a few minutes to craft a review!

    Show more Show less
    30 mins
  • Smart Content Moves Experts Recommend for Personal Branding in 2025
    Apr 9 2025
    I just got back from Social Media Marketing World in San Diego, where I attended 14 sessions with a front-row seat to see what’s shaping content and personal branding in 2025.


    One of the primary discussions among top marketers at the conference was the role of Artificial Intelligence (AI) in revolutionizing content creation and marketing strategies.

    I brought home a notebook full of notes, and instead of letting all that sit in a folder, I uploaded my notes into ChatGPT to spot the patterns and priorities.

    What emerged was a clear picture of what the experts agree on and a few refreshing shifts in how they approach content creation.

    Today, I’m walking you through 7 smart content moves that are helping personal brands build trust, stay visible, and show up with purpose.

    What You'll Discover in This Episode:

    • How to use podcasting as your content hub and simplify your workflow
    • The shift toward authentic, unpolished video that builds real trust
    • Why AI isn't your voice—it's your amplifier, and how to use it wisely
    • What to do weekly to grow your LinkedIn visibility without burning out
    • Why your email list and newsletter might be your most valuable asset
    • A behind-the-scenes peek at how I used ChatGPT to prioritize post-event actions

    If this episode helps, I’d love for you to rate and review it on Apple Podcasts. It really does make a difference.

    Your Next Step:

    Ready to Simplify Your Lead Generation with AI?

    If you’re looking to grow your email list without getting lost in tech or spending hours creating content, I’d love to invite you into my private membership—Amplify Your List Building with AI.

    Here’s what’s inside:

    • Stay current with smart, ethical AI strategies
    • Get access to custom GPT tools built to simplify your lead gen
    • Join live coaching sessions for real-time strategy and support
    • Use done-for-you templates to create lead magnets, opt-ins, and more
    • Master your email sequences, sales pages, and planning workflows

    This isn’t about doing more—it’s about doing what matters, faster and smarter.

    Founding member spots are still open, but not for long.

    Join now and lock in the lowest price this offer will ever be.

    Visit Community.MarisaShadrick.com to learn more.


    Amplify Your List Building with AI is your go-to membership for coaches, service providers, and course creators who want to attract the right leads organically. For just $37/month, get your own custom ChatGPT team, pre-trained for your marketing needs, plus templates, LIVE coaching, and AI news briefs.

    Join at Community.MarisaShadrick.com

    Listen to the "Amplify Your Authority" Podcast! Click Here!

    Rate & Review: If you enjoyed this episode, please take a moment to leave a 5-star rating and review on Apple Podcasts.

    Tip: Answer these questions inside of ChatGPT (free or paid) and have AI craft your review!

    • How did you discover this podcast?
    • What's your biggest takeaway from this episode?
    • How has this podcast helped your current journey?

    Thanks so much for taking a few minutes to craft a review!

    Show more Show less
    29 mins
  • Turn ChatGPT into Your Content Creation Partner
    Mar 28 2025
    If you're tired of generic, robotic AI content, keep reading and discover how to turn ChatGPT into your content-creation partner using a simple strategy that makes your content more aligned, human, and efficient.

    I bought an Instant Pot during a Black Friday sale a few years ago. Everyone was raving about it, but when I opened the box, I was overwhelmed—so many buttons, pressure valves, and a manual that made me question my intelligence.

    I was so intimidated that I moved it across two states before I ever used it. But once I finally gave it a try, I realized how simple and powerful it really was. That one small shift changed everything; now, I use it all the time.

    Using ChatGPT is a lot like that. If you’ve ever felt intimidated or frustrated with AI because the results were off-brand or robotic, I get it. But with the right method, you can turn ChatGPT into your content creation partner—and love what it produces.

    In this week’s Amplify Your Authority podcast, I’ll share a powerful, user-friendly approach that flips the script on prompt engineering.

    Instead of obsessing over the perfect prompt, I’ll walk you through how to provide the context AI truly needs. When you do, ChatGPT becomes more than just a tool—it becomes your content creation partner, helping you write faster and more effectively.

    Using my C.O.N.T.E.X.T. Method, you’ll turn ChatGPT into a reliable writing partner that understands your voice, your brand, and your goals.

    What You'll Discover in This Episode:

    • Why prompts alone often lead to weak or off-brand AI results
    • A formula for turning AI into a content partner that reflects your voice, brand, and intent
    • The full breakdown of the C.O.N.T.E.X.T. Method
    • How to drastically cut content editing time—and love what AI gives you the first time
    • How to eliminate hallucinations and endless edits



    Listen to the "Amplify Your Authority" Podcast! Click Here!

    Rate & Review: If you enjoyed this episode, please take a moment to leave a 5-star rating and review on Apple Podcasts.

    Tip: Answer these questions inside of ChatGPT (free or paid) and have AI craft your review!

    • How did you discover this podcast?
    • What's your biggest takeaway from this episode?
    • How has this podcast helped your current journey?

    Thanks so much for taking a few minutes to craft a review!

    Show more Show less
    12 mins
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