Anewgo of New Home Sales Podcast By Anya Chrisanthon and John Lee cover art

Anewgo of New Home Sales

Anewgo of New Home Sales

By: Anya Chrisanthon and John Lee
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About this listen

John Lee and Anya Chrisanthon of Anewgo discuss innovative sales and marketing technologies that are growing in popularity in new home sales. They highlight new systems, processes and techniques as well as share best practices, case studies, tactics and strategies so that you can successfully incorporate MarTech into your sales cycle. With millions of dollars flowing into PropTech space they evaluate new and current technologies with uncertain adoption and lifespans in the new construction industry.© 2025 Anewgo of New Home Sales Economics Marketing Marketing & Sales
Episodes
  • From Blueprints to Bots: How Market AI is Reimagining Architecture with Artificial Intelligence-140
    May 13 2025

    In this episode of Anewgo of New Home Sales, host Anya Chrisanthon sits down with Patrick Murphy, founder of Market AI, to explore how AI is transforming the world of architectural design and residential construction. Discover how builders, developers, and even homeowners are using generative AI to instantly create, edit, and visualize floorplans—cutting weeks from traditional workflows.

    We dive into:

    Market AI’s origin story and explosive growth to 800K+ users

    How builders like Mattamy Homes and Japan’s Lib Work are streamlining design with AI

    The vision of an "architectural brain" with agents for zoning, rendering, furniture, and beyond

    What AI can (and can’t yet) do better than humans

    The future of homebuilding in an agent-powered, voice-enabled, and visually immersive world

    If you're a builder preparing for the next wave of innovation—or just curious how AI is reshaping design—this is a must-listen.

    Learn more about Market AI: https://www.marketai.com

    Connect with Patrick: LinkedIn 🎧 Subscribe to the podcast: Anewgo of New Home Sales

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    34 mins
  • Felicia Berry on Turning Brochures Into Buyers—and the Value OSCs Bring to Builders-139
    May 6 2025

    In this episode of Anewgo of New Home Sales, award-winning Online Sales Counselor Felicia Berry of Viera Builders shares how she bridges marketing and sales to deliver a seamless homebuying experience. From managing 400+ homes a year to leveraging Anewgo's interactive tools and real-time insights, Felicia reveals how data, follow-up, and smart tech empower her to close deals—often entirely remotely. Whether you're a builder, marketer, or OSC, this episode is packed with actionable takeaways to help you connect with buyers faster and smarter.

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    34 mins
  • Heart, Hustle & Home: Chris Hartley on Technology, Leadership & the Future of New Home Sales-138
    Apr 29 2025

    In this power-packed episode, Anya Chrisanthon reconnects with industry legend and K. Hovnanian Area President Chris Hartley to reflect on their journeys, growth, and what it really takes to thrive in homebuilding today. From embracing cutting-edge tech to leading with empathy, Chris shares 21+ years of wisdom—including the one mindset shift that can change your entire career.

    Topics include:

    • How Chris climbed from sales rep to Area President
    • Why the "Heart and Hustle" mindset still wins
    • Lessons from leading during downturns and tech disruption
    • How AI and automation will shape the future of sales
    • The difference between “selling a house” and “creating a home”
    • Tips for adoption of new tech tools across your sales team
    • The evolving definition of success in homebuilding

    🔥 Whether you're an industry vet or just getting started, this episode will reignite your passion and challenge how you think about growth, leadership, and legacy in new home sales.

    📲 Want to connect with Chris? Text him directly at 913-982-6589 (please don’t spam!)
    🔗 Full replay IBS sessions available now—HERE

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    47 mins
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