• From Outsider to Authority: How to Attract Dream Clients Without Losing Yourself
    Jun 19 2025

    Send us a text

    Do you feel like you’re constantly “pedalling with one foot”—putting in the work, creating beautiful content, and building a talented team, but the clients you truly want just aren’t showing up?

    You’re not alone.

    In this episode, Charlotte speaks directly to the quiet visionaries: creative agency founders who feel stuck on the outside of their dream sector, whether that’s luxury, lifestyle, or premium brands. She dives deep into:
    •Why “outsider syndrome” might actually be your greatest advantage
    •How to leverage what you’ve already built—no more starting from scratch!
    •The simple structure shift that turns content into real leads
    •Practical ways to finally move from passive brand-building to active client conversations

    If you’re done waiting to be noticed and ready to become the sought-after agency you’re meant to be, tune in—because the clients you dream of working with are already looking for you.

    Ready to feel like the agency you’re meant to be?
    Find out more about working with Charlotte here: http://www.kaffeen.co/apply












    >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE <<

    >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE <<

    P.S. Whenever you’re ready, here are four ways I can help you attract more high-value clients—without the hustle:

    📚 Start with my free book

    Join 3,000+ service providers and agency owners who’ve downloaded Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue.

    (It’s written for agencies, but packed with advice any service provider can use.)

    👉 Grab it free: https://kaffeen.co/book


    🚀 Build your lead system with LinkedIn Lead Liftoff

    A done-for-you lead generation system that brings in high-quality leads from LinkedIn—no content, cold calls, or awkward DMs required.

    We’ll build it, set it up, and show you how to run it in under 30 minutes a day.

    👉 Learn more: https://kaffeen.co/llo


    🎧 Tune into the podcast

    Get honest advice, expert interviews, and actionable tips to grow your service business with more clarity and less noise.

    👉 Follow here: https://open.spotify.com/show/7upjztW0B3hQi2YlHTVdNn


    💬 Work with me 1:1

    I work with a handful of clients each quarter to increase visibility, build authority, and land consistent £30k+ opportunities—with a system that runs on autopilot.

    👉 Book a consult: ...

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    10 mins
  • What a High-Converting LinkedIn Profile Actually Looks Like
    Jun 4 2025

    Send us a text

    👀 Get your LinkedIn Profile Power-Up:

    A personal review, 7-page report, done-for-you copy, and video breakdown delivered in 7 days — so your LinkedIn profile finally works as hard as you do.

    → https://kaffeen.thrivecart.com/powerup/

    Your LinkedIn profile shouldn’t read like a CV — especially if you run your own business. In this episode, Charlotte breaks down exactly what makes a profile stand out and sell your services (without sounding salesy). From your headline to your About section to the visuals that back you up, you’ll learn what to fix, what to skip, and why this matters more than ever.

    If your LinkedIn profile still sounds like you’re looking for a job instead of landing clients — this episode is for you.

    🔑 In this episode, you’ll learn:

    • Why most LinkedIn profiles don’t convert (and what to do instead)
    • The four key elements of a high-performing profile
    • What buyers look for in your headline, summary, and experience section
    • How to create clarity and trust before you ever start a conversation
    • What to do if you don’t have time to DIY it

    ⚡️ Mentioned in this episode:

    👀 Get your LinkedIn Profile Power-Up:

    A personal review, 7-page report, done-for-you copy, and video breakdown delivered in 7 days — so your LinkedIn profile finally works as hard as you do.

    → https://kaffeen.thrivecart.com/powerup/

    📌 Let’s connect:

    • Website: kaffeen.co
    • Instagram: @kaffeen.club
    • LinkedIn: Charlotte Ellis Maldari

    Enjoyed the episode?

    Leave a review, share it with a friend, or tag Charlotte to let

    >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE <<

    >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE <<

    P.S. Whenever you’re ready, here are four ways I can help you attract more high-value clients—without the hustle:

    📚 Start with my free book

    Join 3,000+ service providers and agency owners who’ve downloaded Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue.

    (It’s written for agencies, but packed with advice any service provider can use.)

    👉 Grab it free: https://kaffeen.co/book


    🚀 Build your lead system with LinkedIn Lead Liftoff

    A done-for-you lead generation system that brings in high-quality leads from LinkedIn—no content, cold calls, or awkward DMs required.

    We’ll build it, set it up, and show you how to run it in under 30 minutes a day.

    👉 Learn more: https://kaffeen.co/llo


    🎧 Tune into the podcast

    Get honest advice, expert interviews, and actionable tips to grow your service business with more clarity and less noise.

    👉 Follow here: https://open.spotify.com/show/7upjztW0B3hQi2YlHTVdNn


    💬 Work with me 1:1

    I work with a handful of clients each quarter to increase visibility, build authority, and land consistent £30k+ opportunities—with a system that runs on autopilot.

    👉 Book a consult: ...

    Show more Show less
    11 mins
  • Keeping Your Sales Pipeline Healthy with Phoebe Dodds
    May 18 2025

    Send us a text

    In this episode, I chat with the incredible Phoebe Dodds—a strategist, writer, and founder of Buro155 and Social Capital. Phoebe shares her journey of balancing multiple businesses across Europe and her insights into building and maintaining a consistent sales pipeline, especially during challenging times. From organic growth and strategic partnerships to networking tips and nurturing leads, Phoebe provides actionable advice for creative agency owners and entrepreneurs alike.

    We cover:

    • The myth of the “feast and famine” cycle and how to avoid it
    • Consistently building relationships to keep your sales pipeline fresh
    • Diversifying your pipeline with short, medium, and long-term projects
    • The power of consistent networking and relationship-building
    • Getting creative with lead generation through blogs, podcasts, and events
    • Planting more seeds than you think you need to ensure your pipeline stays active
    • Being open to pivoting your business strategy when needed to explore new opportunities

    Links & Resources:

    Phoebe Dodds on Instagram

    • Social Capital

    • Food for Thought

    >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE <<

    >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE <<

    P.S. Whenever you’re ready, here are four ways I can help you attract more high-value clients—without the hustle:

    📚 Start with my free book

    Join 3,000+ service providers and agency owners who’ve downloaded Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue.

    (It’s written for agencies, but packed with advice any service provider can use.)

    👉 Grab it free: https://kaffeen.co/book


    🚀 Build your lead system with LinkedIn Lead Liftoff

    A done-for-you lead generation system that brings in high-quality leads from LinkedIn—no content, cold calls, or awkward DMs required.

    We’ll build it, set it up, and show you how to run it in under 30 minutes a day.

    👉 Learn more: https://kaffeen.co/llo


    🎧 Tune into the podcast

    Get honest advice, expert interviews, and actionable tips to grow your service business with more clarity and less noise.

    👉 Follow here: https://open.spotify.com/show/7upjztW0B3hQi2YlHTVdNn


    💬 Work with me 1:1

    I work with a handful of clients each quarter to increase visibility, build authority, and land consistent £30k+ opportunities—with a system that runs on autopilot.

    👉 Book a consult: ...

    Show more Show less
    46 mins
  • What Is Outbound? How to Leverage Proactive Outreach Without Feeling Salesy
    May 12 2025

    Send us a text

    >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE <<

    >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE <<

    P.S. Whenever you’re ready, here are four ways I can help you attract more high-value clients—without the hustle:

    📚 Start with my free book

    Join 3,000+ service providers and agency owners who’ve downloaded Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue.

    (It’s written for agencies, but packed with advice any service provider can use.)

    👉 Grab it free: https://kaffeen.co/book


    🚀 Build your lead system with LinkedIn Lead Liftoff

    A done-for-you lead generation system that brings in high-quality leads from LinkedIn—no content, cold calls, or awkward DMs required.

    We’ll build it, set it up, and show you how to run it in under 30 minutes a day.

    👉 Learn more: https://kaffeen.co/llo


    🎧 Tune into the podcast

    Get honest advice, expert interviews, and actionable tips to grow your service business with more clarity and less noise.

    👉 Follow here: https://open.spotify.com/show/7upjztW0B3hQi2YlHTVdNn


    💬 Work with me 1:1

    I work with a handful of clients each quarter to increase visibility, build authority, and land consistent £30k+ opportunities—with a system that runs on autopilot.

    👉 Book a consult: ...

    Show more Show less
    15 mins
  • Why This Works When Other Strategies Don’t
    May 5 2025

    Send us a text

    Ever feel like you’ve tried everything to attract clients—and nothing consistently sticks? This episode is your reality check (and relief). Charlotte unpacks why most lead gen strategies don’t work and why a simpler, more sustainable approach delivers results without draining your energy.

    In this episode, we cover:

    •Why visibility ≠ strategy

    •The 4 reasons our LinkedIn system actually works

    •How to get seen by new people every week

    •Why performance-based marketing is burning you out

    •What makes a lead gen system sustainable (and sanity-saving)

    You don’t need to do more. You need to do the right thing—consistently.

    Check out kaffeen.co/llo and get your system in place before the 10th of May 2025.


    >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE <<

    >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE <<

    P.S. Whenever you’re ready, here are four ways I can help you attract more high-value clients—without the hustle:

    📚 Start with my free book

    Join 3,000+ service providers and agency owners who’ve downloaded Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue.

    (It’s written for agencies, but packed with advice any service provider can use.)

    👉 Grab it free: https://kaffeen.co/book


    🚀 Build your lead system with LinkedIn Lead Liftoff

    A done-for-you lead generation system that brings in high-quality leads from LinkedIn—no content, cold calls, or awkward DMs required.

    We’ll build it, set it up, and show you how to run it in under 30 minutes a day.

    👉 Learn more: https://kaffeen.co/llo


    🎧 Tune into the podcast

    Get honest advice, expert interviews, and actionable tips to grow your service business with more clarity and less noise.

    👉 Follow here: https://open.spotify.com/show/7upjztW0B3hQi2YlHTVdNn


    💬 Work with me 1:1

    I work with a handful of clients each quarter to increase visibility, build authority, and land consistent £30k+ opportunities—with a system that runs on autopilot.

    👉 Book a consult: ...

    Show more Show less
    10 mins
  • Automation Isn’t Evil (It’s Just Misused)
    Apr 28 2025

    Send us a text

    Automation gets a bad rap—and frankly, it’s not fair. In this episode, Charlotte breaks down why the tool itself isn’t the problem… it’s how people use it. If you’ve ever felt torn between “doing it all manually” or sounding like a bot, this is your wake-up call to stop choosing between authentic and efficient—because you can (and should) have both.

    In this episode, we cover:

    •The difference between lazy automation vs respectful automation

    •How to use automation without sounding like a robot

    •Why manual lead gen keeps you small and inconsistent

    •What smart systems can do for your energy, confidence, and growth

    •The role of automation in lead generation that feels human

    Respectful systems aren’t the enemy. They’re your edge.

    ✨ Feeling like this might be your moment? It is.

    Check out kaffeen.co/llo and get your system in place before the 10th of May 2025.


    >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE <<

    >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE <<

    P.S. Whenever you’re ready, here are four ways I can help you attract more high-value clients—without the hustle:

    📚 Start with my free book

    Join 3,000+ service providers and agency owners who’ve downloaded Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue.

    (It’s written for agencies, but packed with advice any service provider can use.)

    👉 Grab it free: https://kaffeen.co/book


    🚀 Build your lead system with LinkedIn Lead Liftoff

    A done-for-you lead generation system that brings in high-quality leads from LinkedIn—no content, cold calls, or awkward DMs required.

    We’ll build it, set it up, and show you how to run it in under 30 minutes a day.

    👉 Learn more: https://kaffeen.co/llo


    🎧 Tune into the podcast

    Get honest advice, expert interviews, and actionable tips to grow your service business with more clarity and less noise.

    👉 Follow here: https://open.spotify.com/show/7upjztW0B3hQi2YlHTVdNn


    💬 Work with me 1:1

    I work with a handful of clients each quarter to increase visibility, build authority, and land consistent £30k+ opportunities—with a system that runs on autopilot.

    👉 Book a consult: ...

    Show more Show less
    14 mins
  • The Real Cost of Not Doing Lead Gen
    Apr 21 2025

    Send us a text

    It’s not the price of tools or courses that holds most creative businesses back—it’s the hidden cost of not doing marketing at all. In this wake-up-call episode, Charlotte breaks down the real toll of ignoring lead gen: on your confidence, time, money, and mental bandwidth.

    In this episode, we cover:

    •Why “busy now” ≠ “booked later”

    •The mental weight of inconsistent marketing

    •What happens when referrals dry up

    •How a simple system can protect your pipeline

    •Why luck isn’t random—it’s generated by momentum


    ✨ Feeling like this might be your moment? It is.

    Check out kaffeen.co/llo and get your system in place before the 10th of May 2025.



    >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE <<

    >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE <<

    P.S. Whenever you’re ready, here are four ways I can help you attract more high-value clients—without the hustle:

    📚 Start with my free book

    Join 3,000+ service providers and agency owners who’ve downloaded Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue.

    (It’s written for agencies, but packed with advice any service provider can use.)

    👉 Grab it free: https://kaffeen.co/book


    🚀 Build your lead system with LinkedIn Lead Liftoff

    A done-for-you lead generation system that brings in high-quality leads from LinkedIn—no content, cold calls, or awkward DMs required.

    We’ll build it, set it up, and show you how to run it in under 30 minutes a day.

    👉 Learn more: https://kaffeen.co/llo


    🎧 Tune into the podcast

    Get honest advice, expert interviews, and actionable tips to grow your service business with more clarity and less noise.

    👉 Follow here: https://open.spotify.com/show/7upjztW0B3hQi2YlHTVdNn


    💬 Work with me 1:1

    I work with a handful of clients each quarter to increase visibility, build authority, and land consistent £30k+ opportunities—with a system that runs on autopilot.

    👉 Book a consult: ...

    Show more Show less
    13 mins
  • You’re Not Behind — You’re Just Ready Now
    Apr 14 2025

    Send us a text

    If you’ve ever thought, “I should be further along by now”—this one’s for you. In this episode, we bust the myth that you’re behind and explore the powerful shift that happens when you decide you’re ready. It’s not about perfection. It’s about momentum. Charlotte shares why feeling “stuck” is often just the final stage before a breakthrough—and how to act on it.

    In this episode, we cover:

    •Why the percolation phase (yep, like coffee) is crucial to your growth

    •The real reason smart creatives delay sales and lead generation

    •The mindset shift from “I’m not ready” to “I choose to move”

    •What happens when you stop waiting and take imperfect action

    •A sneak peek into LinkedIn Lead Liftoff—your done-for-you system to attract clients

    ✨ Feeling like this might be your moment? It is.

    Check out kaffeen.co/llo and get your system in place before the 10th of May 2025.


    >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE <<

    >> Get Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue for FREE <<

    P.S. Whenever you’re ready, here are four ways I can help you attract more high-value clients—without the hustle:

    📚 Start with my free book

    Join 3,000+ service providers and agency owners who’ve downloaded Client Magnet: 97 Proven Strategies and Tactics to Attract New Business and Scale Your Creative Agency Revenue.

    (It’s written for agencies, but packed with advice any service provider can use.)

    👉 Grab it free: https://kaffeen.co/book


    🚀 Build your lead system with LinkedIn Lead Liftoff

    A done-for-you lead generation system that brings in high-quality leads from LinkedIn—no content, cold calls, or awkward DMs required.

    We’ll build it, set it up, and show you how to run it in under 30 minutes a day.

    👉 Learn more: https://kaffeen.co/llo


    🎧 Tune into the podcast

    Get honest advice, expert interviews, and actionable tips to grow your service business with more clarity and less noise.

    👉 Follow here: https://open.spotify.com/show/7upjztW0B3hQi2YlHTVdNn


    💬 Work with me 1:1

    I work with a handful of clients each quarter to increase visibility, build authority, and land consistent £30k+ opportunities—with a system that runs on autopilot.

    👉 Book a consult: ...

    Show more Show less
    13 mins
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