Authors Who Lead - Learn to write a book from bestselling authors and leaders

By: Azul Terronez - Author TEDx Speaker Coach
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  • Summary

  • If you want to know how bestselling authors find the time to write their books, the methods they use to be productive and how they find their ideas you will love this podcast. Writing coach Azul Terronez shares interviews with clients such as Pat Flynn, of the Smart Passive Income, Jon Vroman, of the Front Row Factor, and Dana Malstaff of Boss-Mom, Jadah Sellner of Simple Green Smoothies. Learn from the New York Times, Wall Street Journal, and USA Today bestselling authors. Want to get behind-the-scenes insights about how first-time authors overcame their fears and found the courage to write? Are you curious about how successful bestselling authors write or learn how to publish and market a book? Have you thought, "I'd like to write a book," but I don't know where to start? I explore authors' journeys, how they craft their stories, become published, and share their art of writing books with the world. You are meant to write the book now and be inspired by those who have done it.

    © 2024 Authors Who Lead - Learn to write a book from bestselling authors and leaders
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Episodes
  • Guerrilla Marketing Secrets | Peter Freedman

    Guerrilla Marketing Secrets | Peter Freedman
    Nov 22 2024

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    Capturing attention in a sea of digital noise is a challenge and an art form. In this episode of Authors Who Lead, Peter and I discuss the importance of humor and creativity in public relations (PR), highlighting strategies that propelled the mental health app Calm into the spotlight. Peter shares invaluable insights on the power of quirky PR, creative naming, and the essential practices startups should adopt for effective branding and marketing.

    Timestamp:

    00:00 Inspired by involvement with the meditation app Calm.
    04:48 Calm succeeded by being lighthearted and approachable.
    06:48 "Silly PR outshines serious PR with creativity."
    12:13 Nontraditional PR is consumer-led, engaging marketing.
    14:03 Viral movie about sheep shown globally.
    18:08 Assess the client's comfort with quirky strategies first.
    23:01 Calm's clever marketing: viral sponsorships and advocacy.
    24:55 Good ideas naturally spread worldwide without effort.
    29:45 Sleepstorming coined; idea gained media attention.
    31:48 First sleep storyteller in residence gains attention.
    36:56 Brands grow up and lose their playful creativity.
    39:26 Design for attention early; marketing essential throughout.
    42:05 "Essential book for leaders, authors, creators."

    Full show notes

    COMMUNITY PROGRAMS
    📚 Write and Publish your book

    CONNECT
    📷 Instagram
    🎬 TikTok
    👫🏻 Facebook
    💼 LinkedIn
    🐦‍⬛ Twitter
    🤝🏻 Apply to be a Guest

    LEAVE A REVIEW
    ✍🏻 Review on Apple Podcasts
    ✍️ Review on Spotify

    🖱️ Episode Webpage
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    44 mins
  • Overcoming Fear and Embracing Vulnerability | Lydia Fenet

    Overcoming Fear and Embracing Vulnerability | Lydia Fenet
    Nov 14 2024

    Send us a text

    In this episode of Authors Who Lead, I welcome Lydia Fenet, an accomplished author and CEO of Lydia Fenet Agency, for an enlightening discussion on the interplay between confidence, writing, and life's unexpected challenges. Our conversation offers profound insights for aspiring writers and anyone striving to carve their path with determination and resilience.

    Timestamp:

    00:00 Announcing projects motivates me to complete them.
    04:06 Writing book sparked New York Times profile request.
    09:15 Fear of starting limits personal and professional growth.
    10:30 Fear and transition: confidence is a choice.
    14:38 Authors lead by believing in their message.
    19:05 Growth happens outside your comfort zone.
    20:19 Anticlimactic book signing: two audience members present.
    24:24 Writing shows perseverance: keep going, find solutions.
    27:44 Amid crisis, family and friends provided love.
    30:46 Cherish life; live authentically, without regrets.
    34:27 Start writing; complete your draft to progress.
    36:49 Writing became life content; personalized structure advised.
    41:45 Introverted person socializes by pretending at hotels.
    43:40 Loved the book; challenging time for the editor.
    45:38 Contact Lydia Fennett via Instagram, website, and LinkedIn.

    Full show notes

    COMMUNITY PROGRAMS
    📚 Write and Publish your book

    CONNECT
    📷 Instagram
    🎬 TikTok
    👫🏻 Facebook
    💼 LinkedIn
    🐦‍⬛ Twitter
    🤝🏻 Apply to be a Guest

    LEAVE A REVIEW
    ✍🏻 Review on Apple Podcasts
    ✍️ Review on Spotify

    🖱️ Episode Webpage
    Show more Show less
    47 mins
  • Letting Go of Doubt | Azul Terronez

    Letting Go of Doubt | Azul Terronez
    Nov 8 2024

    Send us a text

    Writing a book is a dream for many, but fear often stands in the way of making that dream a reality. In this compelling solo episode of Authors Who Lead, I delve into the core obstacles that aspiring authors face and offer tangible insights on how to overcome them. Let's explore the key themes providing a roadmap for anyone looking to transform their fear into a powerful motivator for writing.

    Timestamp:

    00:00 Fear holds authors back from publishing work.
    04:33 Start now: Organize, plan, and commit. Keep the message simple.
    07:09 Focus on unique impact: write a personal book.
    11:28 Write authentically; readers relate and transform.

    Full show notes

    COMMUNITY PROGRAMS
    📚 Write and Publish your book

    CONNECT
    📷 Instagram
    🎬 TikTok
    👫🏻 Facebook
    💼 LinkedIn
    🐦‍⬛ Twitter
    🤝🏻 Apply to be a Guest

    LEAVE A REVIEW
    ✍🏻 Review on Apple Podcasts
    ✍️ Review on Spotify

    🖱️ Episode Webpage
    Show more Show less
    14 mins

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Profile Image for DnTA

pleasant and interesting duo

Azul Terronez is a man to admire and learn from. He has a pleasant voice and excellent style. He interviews his guests in a way that allows them to speak while having interesting dialogue that stays on topic. I'll be looking for more by him and this guest. and I'll recommend him to others interested in writing or in the topics he covers in his podcasts.

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