Bild & Co Seniors Housing Sales & Marketing Executive Podcast

By: Traci Bild CEO & Founder of Bild & Co
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  • Summary

  • Our podcast series brings the Bild & Co blog and executive book club selection series to life with audio recorded by Traci Bild, CEO & Founder of Bild & Co. If you are a seniors housing operator, owner, or developer; follow this podcast for motivation, education, and inspiration that will transform your perception of sales & marketing as you move toward Zero Lost Revenue Days in your own portfolio!
    Copyright 2020 All rights reserved.
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Economics Management Marketing
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Episodes
  • Marketing is NOT Your Revenue Generator

    Marketing is NOT Your Revenue Generator
    Nov 17 2021

    The decisions you make in the next six months for your seniors housing operation will determine your future viability. Never has our industry been in such turmoil with occupancy at record lows, staff shortages at historic highs, expenses off the charts, and operator-investor tension at its peak.

     

    The new move ins needed to net up and grow occupancy in assisted living are closer than you think!

     

    Want to discuss strategy with Traci and Jennifer? Get a plan in place to finish the year strong.

    Book A Call  | Join our Mailing List  | Visit our Website
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    16 mins
  • Six Early Warning Signs That Your Seniors Housing Community Is Headed For Disaster

    Six Early Warning Signs That Your Seniors Housing Community Is Headed For Disaster
    Oct 26 2021
    Today, I am going to share with you six early warning signs that, if addressed, can prevent a cash flow crisis in YOUR community.   These warning signs I'm sharing are rather easy to diagnose. In fact, these signs are oftentimes so obvious that they are overlooked and ignored. The key is to recognize, assess, and take action!   Our industry is in transformation, and how we respond to said transformation will determine the trajectory of our industry. Now is NOT the time to ignore that gut instinct!

     

    Want to discuss strategy with Traci and Jennifer? Get a plan in place to finish the year strong.

    Book A Call  | Join our Mailing List  | Visit our Website
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    15 mins
  • The Pros & Cons of Discounting in a Difficult Assisted Living Market That is Slow to Rebound

    The Pros & Cons of Discounting in a Difficult Assisted Living Market That is Slow to Rebound
    Sep 29 2021

    Incentives.

    According to the Senior Care Investor "these days, almost everyone is discounting because the name of the game is census, then worry about margin." While discounting can provide short-term results, the long-term implications can be serious.

    In this blog, Traci is going to cover several different alternatives to discounting that can drive move ins all while restoring margins!

    Want to discuss strategy with Traci and Jennifer? Get a plan in place to finish the year strong.

    Book A Call  | Join our Mailing List  | Visit our Website

     

     

     

     
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    25 mins

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