Book Marketing Tips and Author Success Podcast

By: Author Marketing Experts
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  • Summary

  • Join Penny Sansevieri and Amy Cornell for fun and frank discussions packed with clever ideas, easy-to-implement book marketing strategies, and critical publishing industry knowledge and insight! Designed to help self-published authors and traditionally published authors at any level, the Book Marketing Tips and Author Success Podcast will definitely inspire you with new ideas for how to sell books, grow your platform, and make strategic business decisions as an author. Subscribe today and take that next step toward a more successful, long-term book marketing plan!

    © 2025 Book Marketing Tips and Author Success Podcast
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Episodes
  • How to Get Your Author Website to Rank on Google

    How to Get Your Author Website to Rank on Google
    Jan 31 2025

    We spend a lot of time talking about Amazon (and that matters) but when was the last time you searched for your name or book on Google? Did your website show up? Or is your author website getting lost in the vast expanse of the internet? While Amazon visibility is crucial, Google matters just as much when it comes to connecting with readers and maintaining relationships with them beyond the purchase. This is especially critically if you plan to release more than one title. In this episode, we’ll explore how to play nice with the Google machine using straightforward SEO strategies. Forget the confusing jargon—we’re breaking down SEO into simple, actionable steps that will help you boost your online presence. Whether you’re building your brand or trying to drive traffic to your books or business, this episode will give you the tools and roadmap you need to ensure your site stands out where it counts most! Grab a pen or pencil and be prepared to take notes!

    Send us your feedback!

    Check out our new mentorship program that will definitely change your life:

    https://amarketingexpert.com/author-mentorship/

    Help promote the podcast and earn free swag:

    If you're willing to put our podcast player widget on your website we'd love to send you free book swag, and you can earn a free coaching session!

    Email us at info@amarketingexpert.com for more information.

    Buy Penny's new book, The Amazon Author Formula

    FREE BONUS

    Leave a review and we'll give you our Book Launch Checklist! Just include your reviewer name or a screenshot of your review in the email. Can't leave one on your podcast platform? Just email us your review and we'll put it on our website: info@amarketingexpert.com.

    Check out our podcast page and learn more about the team: www.amarketingexpert.com/author-podcast
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    39 mins
  • Why Your Book Isn’t Showing Up in Amazon Searches and How to Fix It

    Why Your Book Isn’t Showing Up in Amazon Searches and How to Fix It
    Jan 24 2025

    Ever gotten on Amazon to search for your book andâ BAMâ nothing? If your title isnâ t appearing for search terms you think should be working, youâ re not alone. In this eye-opening episode, weâ re lifting the curtain on Amazonâ s elusive algorithm to explain why some books get prime visibility while others remain hidden in the shadows. Weâ ll walk you through the key factors that influence Amazon search results, reveal common challenges that can keep your title from being discovered, and share proven strategies to secure the spotlight your book deserves. Tune in to learn how to snag crucial Amazon visibilityâ and keep it!

    Send us your feedback!

    Check out our new mentorship program that will definitely change your life:

    https://amarketingexpert.com/author-mentorship/

    Help promote the podcast and earn free swag:

    If you're willing to put our podcast player widget on your website we'd love to send you free book swag, and you can earn a free coaching session!

    Email us at info@amarketingexpert.com for more information.

    Buy Penny's new book, The Amazon Author Formula

    FREE BONUS

    Leave a review and we'll give you our Book Launch Checklist! Just include your reviewer name or a screenshot of your review in the email. Can't leave one on your podcast platform? Just email us your review and we'll put it on our website: info@amarketingexpert.com.

    Check out our podcast page and learn more about the team: www.amarketingexpert.com/author-podcast
    Show more Show less
    37 mins
  • How to Resurrect a Book That's Dead in the Water

    How to Resurrect a Book That's Dead in the Water
    Jan 18 2025

    Is your book lost in a sea of titles on Amazon? If you feel like your title is dead in the water, you’re not alone. In this episode we’re digging into the horror of feeling rudderless on Amazon—why it happens and, most importantly, how to fix it. We chat about the telltale signs of a lost book and proven strategies that can reignite your engagement. Don’t waste anymore time hiding in the shadows—tune in and learn how to resurrect your book’s visibility!

    Send us your feedback!

    Check out our new mentorship program that will definitely change your life:

    https://amarketingexpert.com/author-mentorship/

    Help promote the podcast and earn free swag:

    If you're willing to put our podcast player widget on your website we'd love to send you free book swag, and you can earn a free coaching session!

    Email us at info@amarketingexpert.com for more information.

    Buy Penny's new book, The Amazon Author Formula

    FREE BONUS

    Leave a review and we'll give you our Book Launch Checklist! Just include your reviewer name or a screenshot of your review in the email. Can't leave one on your podcast platform? Just email us your review and we'll put it on our website: info@amarketingexpert.com.

    Check out our podcast page and learn more about the team: www.amarketingexpert.com/author-podcast
    Show more Show less
    31 mins

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Profile Image for kimbereley

Excellent! This podcast is my new best friend!

I love this podcast and these gals really know their stuff.

As someone who has done Book Marketing for the past 7 years, I can vouch for them 100%!

I love that I am learning new things and it's fun listening to them. I like their dynamic together and that it's sprinkled with
a bit of laughter here and there.

For me, it's like talking "shop" with your best friends, people who want the best for you and have the knowledge
and skills to help you achieve your goals.

If you want to get on the road to success as an author I HIGHLY recommend this podcast. It really should have dozens of reviews and fans. A hidden gem.

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  • Overall
    5 out of 5 stars
Profile Image for T. Hartzell

CAN'T MISS Book Marketing Advice!!!

I swear, it's like Penny & Amy have curled up in a corner of my mind, taken notes on all my insecurities, questions, and concerns as a newbie self-publishing author, and they've turned them into podcast episodes! These two ladies are entertaining (their humor is endearing & you really feel like you're hanging out with your besties), passionate, & they REALLY know their stuff! I'm always learning something new and coming away with sage advice in every episode.

Before I found this hidden gem, I was bubbling over with anxiety from what I had learned about book marketing and I felt hopeless. These episodes have helped break apart the different areas of book marketing and made implementing their advice feel doable for a self-publishing author that's willing to put in the work.

So far, two of my favorite take-aways from this podcast have been to not skimp on a good quality cover design & that Goodreads is a viable platform for book marketing that shouldn't be ignored.

Penny and Amy, thank you so much for everything you do to make this podcast happen! Keep 'em coming!

-Rachael

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