Episodes

  • TWiB: Ugh Tariffs Still, University of Kentucky’s Estate Whiskey Alliance, Chattanooga Pre Prohibition Style

    TWiB: Ugh Tariffs Still, University of Kentucky’s Estate Whiskey Alliance, Chattanooga Pre Prohibition Style
    Mar 14 2025
    It's This Week in Bourbon for March 14th, 2025. I can't believe we're still talking about tariffs, the University of Kentucky has a new Estate Whiskey Alliance, and Chattanooga Whiskey releases Experimental Single Batch Series Pre Prohibition Style.Show Notes: Trump delays Mexico, Canada tariffs to April 2nd. EU plans 50% whiskey tariff April 1st, may target other US spirits. Bourbon documentary filmed at Oxmoor Farm, streaming Spring 2025. UK launches Estate Whiskey Certified program for authenticated whiskeys. Larrikin Bourbon Co. appoints Barbara McDonald as Assistant Distiller. Diageo pauses Lebanon distillery production for productivity goals. Tequila regulator sues Additive Free Alliance for misleading consumers. Remus Bourbon launches Master Distiller Experimental Series, 107 proof, $79.99. 15 STARS releases Three Ports Fine-Aged Bourbon, 103 proof, $179. Chattanooga Whiskey Batch 043: Pre Prohibition Style, 110 proof, $69.99. Support this podcast on Patreon Learn more about your ad choices. Visit megaphone.fm/adchoices
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    43 mins
  • 505 - The Highly Anticipated MGP Tasteoff

    505 - The Highly Anticipated MGP Tasteoff
    Mar 13 2025
    It's time for that three letter acronym we all love to talk about, MGP! This is one episode that has been waiting for us as we always wanted to know if we could tell the difference between multple MGP sources. We set ourselves up for a thrilling blind tasting of six MGP whiskey products. We explore the complexities of MGP’s whiskey production, discussing how craft distillers now wear MGP as a badge of honor that was contridictaory to its past. The tasting becomes a friendly competition as we identify unique flavors and characteristics, emphasizing variations in price and age. We also get a eat a piece of humble pie as well when we reveal the results. Show Notes: The conversation segues into how AI is changing content creation. Insights into MGP’s history and significance in the whiskey world. Details about the specific MGP products being tasted, including flavor notes and individual characteristics. Reflection on the role of sourcing versus crafting whiskey. Highlights from the blind tasting experience and the final rankings. Encouragement for listener engagement and suggestions for future episodes. Closing thoughts on the evolution of distilling practices and the bourbon landscape. Support this podcast on Patreon Learn more about your ad choices. Visit megaphone.fm/adchoices
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    1 hr and 2 mins
  • Whiskey Quickie: Town Branch 15 Year Single Malt Whiskey Archive Series Vol. 1 Review

    Whiskey Quickie: Town Branch 15 Year Single Malt Whiskey Archive Series Vol. 1 Review
    Mar 11 2025
    On this Whiskey Quickie by Bourbon Pursuit, we review Town Branch 15 Year Bottled-in-Bond Kentucky Single Malt Whiskey Archive Series Vol. 1. This 15 year old whiskey is 100 proof and $400 MSRP. Let us know what you think. Cheers!DISCLAIMER: The whiskey in this review was provided to us at no cost courtesy of the spirit producer. We were not compensated by the spirit producer for this review. This is our honest opinion based on what we tasted. Please drink responsibly. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    6 mins
  • TWiB: Willett Artist Series Vol. II, A British Bourbon?, Woodford Reserve Derby 151

    TWiB: Willett Artist Series Vol. II, A British Bourbon?, Woodford Reserve Derby 151
    Mar 7 2025
    It's This Week in Bourbon for March 7th, 2025. Willett Artist Series Vol. II goes on sale, there's a new british bourbon, and Woodford Reserve releases the Derby 151 bottle.Show Notes: Willett art-bourbon series launches, charity focused, King Saladeen designs. Trump tariffs impact Mexico, Canada; retaliatory tariffs follow. MGP sales decline 16%, refocusing on branded spirits. Lofted Spirits merges distilleries, emphasizes Kentucky bourbon. Southern Distilling rebrands contract division, Statesville Contract Distilling. Old Carter Whiskey sells for $20.5M+ in global auction. British distillery launches "grain to bottle" bourbon, defying tariffs. High West Bourye 2025: Rye, bourbon blend, 10-year, $124.99 SRP. Penelope Rio: Honey, Amburana oak finish, 98 proof, "carnival in a bottle." Orphan Barrel Fanged Pursuit: 17-year Kentucky bourbon, non-chill filtered, $200 SRP. Buzzard's Roost French Oak Batch 2: Precision-toasted stave finish, $85 SRP. Woodford Reserve 2025 Derby Bottle: Lahera art, Kentucky Derby tribute, $49.99 SRP. Support this podcast on Patreon Learn more about your ad choices. Visit megaphone.fm/adchoices
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    39 mins
  • 504 - Bourbon Is NOT Dead on Bourbon Community Roundtable #104

    504 - Bourbon Is NOT Dead on Bourbon Community Roundtable #104
    Mar 6 2025
    I hate to be the bearer of bad news, but bourbon isn't dead. Sure the media has spun this to a point where major drinks organizations are groveling for every last bit of marketshare but bourbon isn't going anywhere and we cite why we think so. The second half of the show gets into contract distillation and how that has created more tension in the market than ever before. Show Notes: The impact of recent tariffs and cost implications on consumers. Bourbon market insights: why premium brands continue to thrive even as some larger brands see declines. Perspectives on the misconception that bourbon is dying. Recent formation of Lofted Spirits and the implications for Bardstown Bourbon Company and Green River Distilling. Potential expansion opportunities for distilleries into other spirits. Speculation on the future of contract distillation and the role of heritage distillers in the market. Support this podcast on Patreon Learn more about your ad choices. Visit megaphone.fm/adchoices
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    1 hr and 14 mins
  • Whiskey Quickie: 15 Stars Triple Cask Bourbon Review

    Whiskey Quickie: 15 Stars Triple Cask Bourbon Review
    Mar 4 2025
    On this Whiskey Quickie by Bourbon Pursuit, we review 15 Stars Triple Cask 2 Bourbon. This 8-16 year old bourbon is 103 proof and $180 MSRP. Let us know what you think. Cheers!DISCLAIMER: The whiskey in this review was provided to us at no cost courtesy of the spirit producer. We were not compensated by the spirit producer for this review. This is our honest opinion based on what we tasted. Please drink responsibly. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    5 mins
  • TWiB: National Bourbon Week in Bardstown, Bardstown Bourbon Company Distillery Reserve, Jack Daniel’s 14-Year-Old Tennessee Whiskey

    TWiB: National Bourbon Week in Bardstown, Bardstown Bourbon Company Distillery Reserve, Jack Daniel’s 14-Year-Old Tennessee Whiskey
    Feb 28 2025
    It's This Week in Bourbon for February 28th, 2025. National Bourbon Week is returning to Bardstown, Kentucky, Bardstown Bourbon Company's new Distillery Reserve series, and Jack Daniel’s releases one if it's oldest to date, a 14-Year-Old Tennessee Whiskey.Show Notes: Pappy 15 auction resets to $800K after bidding adjustments National Bourbon Week returns to Bardstown, Kentucky, June 10-15, 2025 Give 270 hosts Bourbon Strong raffle benefiting Kentucky State Police Foundation Bardstown Bourbon Company debuts Distillery Reserve Cathedral French Oak Finish Tincup refreshes portfolio with new six-year whiskey and debut Bourbon offering J. Mattingly 1845 partners with Navy SEAL Foundation for Double Staved whiskey series Chattanooga Whiskey introduces Rye Single Barrels with malt-forward mash bill Michter’s releases US*1 Barrel Strength Rye at an average proof of 110.5 Lost Lantern unveils Spring 2025 Collection of unique single-cask whiskeys Lux Row Distillers debuts Small Batch Albariño Cask Finish Bourbon at 105 proof Rebel Bourbon launches Kyle Busch 108 Single Barrel Bourbon nationwide Woodford Reserve unveils Chocolate Whisper Redux 139, its highest-proof whiskey yet Jack Daniel’s releases 14-Year-Old Tennessee Whiskey as part of its Aged Series Support this podcast on Patreon Learn more about your ad choices. Visit megaphone.fm/adchoices
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    39 mins
  • 503 - The Future of AI, ECommerce and Whiskey with Lynette Green of Brown Forman

    503 - The Future of AI, ECommerce and Whiskey with Lynette Green of Brown Forman
    Feb 27 2025
    At this point, there's no escaping it so it's time to embrace it. Atificial intelligence is sweeping across every industry and bourbon is no different. For that reason I've invited Lynette Green on the show. She is the e-commerce manager for Jack Daniel's at Brown-Forman, and we explore the dynamic intersection of technology and the whiskey industry. I start by reflecting on the impact of rapidly evolving technologies, particularly AI, and how they are reshaping consumer interactions and content creation in bourbon. Lynette shares her impressive journey with Brown-Forman, highlighting the shifts in digital marketing from its early days to the now crucial role of e-commerce in spirits. The conversation also dives into the potential of AI tools in marketing while balancing them with human creativity, and Lynette's forward-looking vision gives us an insight into the futrue of the direct-to-consumer model. Show Notes: Kenny's tech background and how it shaped his perspective on AI Lynette’s career path within Brown-Forman and her entry into the spirits industry How digital marketing has transformed over the years The role of e-commerce and its industry-specific nuances in the spirits market The importance of creating a compelling digital shelf and effective product pages Strategies for using AI in marketing while maintaining authenticity Future trends in DTC channels for premium spirits Insights into regulatory landscapes affecting the spirits industry The transformative potential of AI in shaping brand narratives and customer experience Support this podcast on Patreon Learn more about your ad choices. Visit megaphone.fm/adchoices
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    1 hr and 9 mins