Estelle Yang presented Birdfy, a smart bird feeder that captures bird activity and identifies species, raising over $400,000 to support both society and nature, contributing to causes such as bird conservation, social welfare programs including elderly care centers, educational birding initiatives, and accessibility-focused networks like Birdability that help people with disabilities enjoy birdwatching.

Takafumi Kawano showcased yoctoMat, an IoT yoga mat with pressure sensors, enhancing yoga practice and reducing injuries.

Yutaka Umetsu introduced ossist!, a device that assists in pushing wheelchairs, designed to improve caregiver experience and prevent injuries.

Discussions included potential applications and future developments for these products.

The meeting also highlighted the importance of market research and user insights, especially in foreign markets like Japan.

Recorded on June 5, 2025, this episode is part of our CES Highlights as well as our Japan Series. Speakers are listed in their order of appearance.

Estelle (SiMian) Yang, Brand Manager and Public Relations for Birdfy, a Netvue brand

Takafumi Kawano, CEO and Founder, yocto - yoctoMat

Yutaka Umetsu, Founder, The Way Design, home of ossist!

Article about Birdfy:
Birdfy 4-29-25 NY Times Wirecutter declared Best Smart Bird Feeder by Rachel Cerciola

Articles about yoctoMat:
Captured on the Yocto website their press summary

CNET CES 2025 wellness roundup with yoctoMat mentioned

Article About The Way Design ossist!:
Toyota Mobility Foundation 10-16-24 - English

BoomerTechTalk.com episode page with additional articles about these three products.

LinkedIn Show Post with carousel of photos of our speakers and products.

Co-Hosts: Linda Sherman and Debbie Howard

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Music: Solemnity written and performed by Richard Sherman