Choice Hacking: The Marketing Psychology Podcast

By: Jennifer L. Clinehens
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  • Summary

  • Host Jen Clinehens uncovers how the world's biggest brands use psychology to get us to buy (and how businesses of any size can steal their secrets). Bite-sized, story-driven episodes (under 12 minutes) packed with fascinating stories and practical advice from a marketing psychology consultant who has worked with brands like McDonald's, AT&T, Adidas, Starbucks, and many more. Here’s what one listener has to say about Choice Hacking: “No exaggeration; your podcast is the best-produced marketing podcast I’ve ever listened to. You’re an inspiration. Thanks for all the excellent content!”
    2025 - Choice Hacking
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Economics Leadership Management Management & Leadership Marketing Marketing & Sales
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Episodes
  • How Coca-Cola used psychology to become the world's most memorable brand

    How Coca-Cola used psychology to become the world's most memorable brand
    Mar 11 2025

    Thank you for listening to the Choice Hacking podcast!

    Please take 2 minutes to rate and review the podcast because it helps us find new listeners.

    Here are some more resources you might enjoy:

    ✅ Find Jen Clinehens and Choice Hacking online: INSTAGRAM/THREADS/LINKEDIN/TIKTOK/YOUTUBE: @choicehacking

    ✅ Join my free newsletter to learn what makes your buyers tick.

    ✅ Buy my book (or audiobook), "Choice Hacking: How to use psychology and behavioral science to create an experience that sings"

    👉 Get a Chief Marketing Psychology Copilot when you join my popular Pro Membership.
    Show more Show less
    16 mins
  • Greatest Hits: The psychology of Starbucks Rewards

    Greatest Hits: The psychology of Starbucks Rewards
    Feb 25 2025

    Thank you for listening to the Choice Hacking podcast!

    Please take 2 minutes to rate and review the podcast because it helps us find new listeners.

    Here are some more resources you might enjoy:

    ✅ Find Jen Clinehens and Choice Hacking online: INSTAGRAM/THREADS/LINKEDIN/TIKTOK/YOUTUBE: @choicehacking

    ✅ Join my free newsletter to learn what makes your buyers tick.

    ✅ Buy my book (or audiobook), "Choice Hacking: How to use psychology and behavioral science to create an experience that sings"

    👉 Get a Chief Marketing Psychology Copilot when you join my popular Pro Membership.
    Show more Show less
    13 mins
  • The Pratfall Effect: What happens when brands make big, public mistakes (2025)

    The Pratfall Effect: What happens when brands make big, public mistakes (2025)
    Feb 18 2025

    Thank you for listening to the Choice Hacking podcast!

    Please take 2 minutes to rate and review the podcast because it helps us find new listeners.

    Here are some more resources you might enjoy:

    ✅ Find Jen Clinehens and Choice Hacking online: INSTAGRAM/THREADS/LINKEDIN/TIKTOK/YOUTUBE: @choicehacking

    ✅ Join my free newsletter to learn what makes your buyers tick.

    ✅ Buy my book (or audiobook), "Choice Hacking: How to use psychology and behavioral science to create an experience that sings"

    👉 Get a Chief Marketing Psychology Copilot when you join my popular Pro Membership.
    Show more Show less
    10 mins
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