Cava’s brand awareness has gotten a boost from the 2023 IPO, social media and its growing consumer packaged goods business, Chief Experience Officer Andy Rebhun tells Bloomberg Intelligence. In this episode of the Choppin’ It Up podcast, Rebhun sits down with BI’s senior restaurant and foodservice analyst Michael Halen to discuss how the chain’s marketing strategy is boosting same-store sales. He also comments on the success of its grilled steak and how the connected kitchen initiative can improve quality, consistency, order accuracy and speed of service.

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Shake Shack’s food speaks for itself, but marketing can help reinforce the qualities that make it special like brisket in the burgers and shakes made with custard, CEO Rob Lynch tells Bloomberg Intelligence. In this episode of the Choppin’ It Up podcast, Lynch sits down with BI’s senior restaurant and foodservice analyst Michael Halen to discuss how changes to the company’s marketing program -- including plans to highlight its premium ingredients, create a strategic calendar for limited-time offers and increase spending -- can boost customer frequency. He also comments on kitchen and operational improvements and his vision for Shake Shack’s loyalty program.

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Guests are very willing to adopt kiosks as a part of their ordering process, and the technology can boost check averages 20% or more for some restaurants, Bite CEO Brandon Barton tells Bloomberg Intelligence. In this episode of the Choppin’ It Up podcast, Barton sits down with BI’s senior restaurant and foodservice analyst Michael Halen to discuss how kiosks are being used for upselling and can ease staffing challenges. He also comments on voice AI, facial recognition and McDonald’s new kiosks that accept cash.

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