This week on The Business of Winning, we’re joined by Christian Klien, a former Formula 1 driver who raced for Jaguar and Red Bull Racing before building a successful career in sports car and GT racing. With a front-row seat to Red Bull’s rise from an underdog team to a dominant force, Christian shares his reflections on those early years, his relationship with team founder Dietrich Mateschitz, and what made Red Bull Racing so successful.

Mark and Christian also dive into the biggest stories of the 2025 F1 season—Lewis Hamilton’s highly anticipated move to Ferrari, Max Verstappen’s title defence, and the rise of young talent in the sport. Can Red Bull remain on top without Adrian Newey? Is McLaren the team to beat? And how will Mercedes handle life without Lewis?

Beyond racing, Christian discusses the business lessons he’s learned from his time in F1, both as a driver and commentator, and what leaders can take away from Red Bull’s winning formula.

Performance Insights specialises in bringing impactful keynote speakers from motorsport industries to global events, conferences and seminars. For enquiries, please reach out to us at enquiries@performanceinsights.co.uk or visit our website www.performanceinsights.co.uk.

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Intro recorded by: Charlie Barlow.