Click, Brand, and Beyond Podcast Podcast By Anoop Kurup and Nisha Prakash cover art

Click, Brand, and Beyond Podcast

Click, Brand, and Beyond Podcast

By: Anoop Kurup and Nisha Prakash
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About this listen

Welcome to Click, Brand, and Beyond, hosted by marketing mavens Anoop Kurup and Nisha Prakash. On this podcast, you'll discover how to harness the latest marketing trends, leverage cutting-edge technology, and build a brand that stands out. From AI in marketing to creating compelling content, we share the strategies, successes, and lessons learned from years in the industry. Join us and unlock your brand beyond possibilities!Anoop Kurup and Nisha Prakash Economics Marketing Marketing & Sales
Episodes
  • Agencies vs AI: Client Chaos, Faster Builds & The Great Expectation Gap – Ft. Tridib Ghosh
    Jun 21 2025

    Hey there! Welcome to another episode of "Click, Brand, and Beyond".

    In this episode of LinkedIn Timeline Talk, Nisha and Anoop are joined once again by Tridib Ghosh to dive into the evolving relationship between agencies, AI, and client expectations. From the rising pressure to deliver faster to the growing mismatch between what clients want and what AI can realistically produce, they unpack the tension in today’s creative workflows. Can AI bridge the gap or is it widening it? And why do so many clients still misunderstand what AI can (and can’t) do? A must-listen for marketers, creatives, and curious clients alike.

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    35 mins
  • The Future of Marketing, AI, & Why Quick Fixes Don’t Work – Ft. Tridib Ghosh
    Jun 7 2025

    Hey there! Welcome to another episode of "Click, Brand, and Beyond," where we're doing something a little different today.

    In this special episode of LinkedIn Timeline Talk, Nisha and Anoop are joined by special guest Tridib Ghosh to explore the evolving role of marketing in business. From the rise of AI in branding to the shift from long-term thinking to short-term hacks, they discuss what’s working—and what’s not. The conversation dives into the importance of understanding clients deeply, the difference between traditional campaigns and today’s real-time marketing, and the growing relevance of white marketing. A must-listen for anyone trying to make sense of where marketing is headed.

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    1 hr and 5 mins
  • AI Articles, LinkedIn Gurus & Why Marketing Isn’t About You - LinkedIn Timeline Talk
    May 28 2025

    Hey there! Welcome to another episode of "Click, Brand, and Beyond," where we're doing something a little different today. Instead of our usual deep dive into marketing strategies, we're going to take you on a journey through our LinkedIn feeds – yes, you heard that right!

    Join Nisha and Anoop as they scroll through their timelines, sharing real-time reactions and insights about what catches their eye, what makes them stop scrolling, and why certain posts resonate while others fade into the digital abyss.

    In this episode of LinkedIn Timeline Talk, Nisha and Anoop unpack the growing wave of AI-written articles taking over feeds—and what that means for authenticity. They dive into why using your own product builds real trust, the rise of spiritual leaders and influencers on LinkedIn, and how some are blurring the lines between thought leadership and theatrics. Plus, they explore how marketing should act as a bridge—not a spotlight—and whether sports updates really belong on LinkedIn. Tune in for a sharp take on credibility, connection, and the evolving content game.

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    30 mins
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