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Coca-Cola oder Rheinmetall-Theater? - Wenn Theater ihre Namen verkaufen
Sep 18 2024
Length: 42 mins
Podcast

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Coca-Cola oder Rheinmetall-Theater? - Wenn Theater ihre Namen verkaufen

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Summary
Das Gerhart-Hauptmann-Theater Görlitz-Zittau hat so große Geldprobleme, dass es seinen Namen an Sponsoren verkaufen will. Ein Gespräch über mangelndes Geld für die Kultur, Werbung als Notwehr und die Grenzen von gutem Marketing. Burkhardt, Susanne; Philipp, Elena, Morgenroth, Daniel, Mensching, Steffen

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