Contractors Toolbox

By: Gary Cohen
  • Summary

  • The Contractors Toolbox Podcast from Certified Contractors Network (CCN) is conversations with experts in the contracting industry. We talk about best practices for scaling a successful home improvement contracting company. We'd love for you to join us at contractors.net
    2022
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Episodes
  • Chicagoland Siding, Window, and Door Contractor Talks Marketing Success & Growing Tech Stack | Tara Dawn
    Sep 17 2024

    In this episode, CCN Director of Member & Partner Experience Drew Barto is joined by Opal Enterprises Co-Owner and long-time CCN member Tara Dawn.

    Tara shares how she’s doing more with what she has and how she uses a mix of traditional and modern marketing vehicles with an ever-growing tech stack to improve sales processes and increase lead flow. Drew and Tara discuss what’s working today and which types of offers and promotions are making the phones ring at a higher rate.

    This episode is a must-listen for any home improvement contractor looking for marketing and technology takeaways that they can implement immediately.

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    29 mins
  • The Benefits of Adding Low-Ticket, High-Margin Home Improvement Products to a Contractor's Portfolio | Karen Sager
    Sep 10 2024

    In this episode, CCN Director of Member & Partner Experience Drew Barto talks with MicroMeshGutterGuards.com (MMGG) President & CEO Karen Sager.

    Karen unveils the benefits of adding low-ticket, high-margin product lines that can be installed quickly to inject consistent cash into any contractor’s business. You’ll learn details of her fast-to-cash concept and how to take advantage of this approach, indications of positive cash flow that you can track, how to become more efficient with labor costs as a percentage of your business, and much more.

    This episode is ideal for home improvement contractors—especially roofing companies—that have considered adding new product lines to their business but have been afraid to take the leap.

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    21 mins
  • How Contractors Can Create Effective Lead-Nurturing Email Campaigns | Jenni McMorran
    Jul 23 2024

    In this episode, CCN Director of Member & Partner Experience Drew Barto talks with Renoworks Contractor Channel Partner Manager Jenni McMorran.

    The discussion is centered around employing effective email campaigns that result in booking more appointments and closing more sales. You will learn best practices for capturing email addresses, creating unique email messages for leads at different stages of the buying cycle, which types of emails are most likely to generate responses from homeowners, and how busy contractors can automate their email marketing process to ensure it gets done regularly.

    This episode is perfect for contractors who are looking for ways to generate low-cost leads.

    Contact Renoworks here!

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    21 mins

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