Did you know that AI tools can inadvertently produce content that infringes on copyrights and trademarks?

In this episode of The Content 10x Podcast, host Amy Woods unpacks some of the legal and ethical ramifications of using generative AI for content creation in B2B marketing.

Amy discusses crucial aspects such as copyright and trademark infringement, the user's legal responsibility for AI-generated content, and ethical considerations. She also highlights the importance of understanding the terms and conditions of AI tools, cites real-world examples, and provides advice on protecting your brand and intellectual property – it should be noted that Amy is not providing legal advice in this episode, she is simply trying to open eyes to some of the legal implications of using gen AI.

Find out:

• Some of the ways that AI is being used by marketing teams
• The legal and ethical considerations of creating and sharing AI-generated content
• And how important it is to protect your brand and your IP in the AI world we now live in

Important links & mentions:

• Boost Your B2B Marketing with Data-Driven Personalization with Zontee Hou www.content10x.com/312
• Optimizing Content for AI: Effective Repurposing Tactics www.content10x.com/311
• How to Win at Gen AI Search with Christopher Penn www.content10x.com/310
• Amy’s book: https://www.content10x.com/book (Content 10x: More Content, Less Time, Maximum Results)

Amy Woods is the CEO and founder of Content 10x, the world’s first and longest-running specialist content repurposing agency that partners exclusively with B2B tech and professional services businesses.

Amy is a best-selling author, hosts two content marketing podcasts (The Content 10x Podcast and B2B Content Strategist), and speaks on stages all over the world about the power of content repurposing.

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