Demographics Decoded - Unveiling the trends shaping your future

By: Simon Kuestenmacher and Michael Yardney
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  • Summary

  • Join leading demographer Simon Kuestenmacher and wealth and property investment expert Michael Yardney as they share data-driven insights that help business leaders, entrepreneurs and investors make informed decisions. Each week we bring you in-depth discussions, expert insights, and actionable advice on demographic shifts, economic trends, and social changes. Whether you're a business leader, entrepreneur, or investor, our podcast equips you with knowledge to stay ahead of the curve. In a rapidly changing world, empower your business and investment decisions with data-driven insights. By subscribing to Demographics Decoded, you gain access to: • Expert analysis from leading authorities in demography, economics and the future. • Insights into the trends that will impact your business and investments. • Strategies for leveraging demographic shifts to your advantage. • Exclusive content and early access to new episodes. https://DemographicsDecoded.com.au
    2024
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Economics Personal Finance
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Episodes
  • Understanding Generation X: The Small but Mighty Force Shaping Our Future

    Understanding Generation X: The Small but Mighty Force Shaping Our Future
    Nov 19 2024
    Today, in a continuation of our series looking at the various generations, we're shining a spotlight on Generation X—a group that’s often overlooked but whose impact on society, the economy, and the workplace is anything but small. Gen X may not be as large in number as the Boomers or as talked about as the Millennials. Still, this generation has quietly been making waves, steering through economic upheavals, technological revolutions, and the unique challenges of being the 'sandwich generation,' juggling careers, raising kids, and caring for aging parents. Gen X’s Lasting Impact on Society In this episode, we explore the impactful yet often overlooked Generation X. ● [00:02:04] Introduction to Generation X, highlighting their pivotal roles in politics and business despite being a smaller cohort ● [03:30:00] Why Gen X is a smaller generation ● [00:03:38] Gen X era historical events and cultural shifts, like the introduction of the contraceptive pill and no-fault divorce, that shaped Gen X ● [05:53:00] Gen X's upbringing in dual-income households and the resulting work ethic and values ● [00:07:46] Gen X's attitudes towards work-life balance and financial independence, shaped by experiences in the "greed is good" era ● [00:10:49] Gen X's adaptability to technological advancements and their influence on workplace norms ● [00:12:24] Gen X's financial challenges, including homeownership and caring for aging parents, and their pragmatic approach to these issues ● [00:13:47] Where Gen X fits in the housing market ● [00:17:24] The values that define Gen X ● [00:20:02] The pressures Gen X faces, such as peak divorce rates and increased volunteering demands ● [00:23:41] How Gen X utilizes technology, like TikTok, to stay connected with their children ● [00:26:02] Intergenerational dynamics and the importance of understanding these differences for better workplace communication ● [00:27:17] What Gen X’s legacy will be By understanding the significant influence Generation X has had on shaping today's world and appreciating the complexities and challenges they continue to navigate, we can foster better communication and collaboration across generations, both in the workplace and in broader society. Links and Resources: About Simon Kuestenmacher Simon Kuestenmacher is co-founder and Director – The Demographics Group Simon is a prolific media commentator on demographic and data matters and a columnist for The New Daily and The Australian newspapers. He ranks as one of the world’s Top 10 influencers in data visualisation. If you can’t get enough of the kind of data that explains how the world works, make sure to follow Simon on Linked In or X (formerly Twitter) or any of his other social channels. Click here for a media enquiry or if you would like to book Simon Kuestenmacher for a speaking engagement. His presentations and quirky observations are enjoyed by audiences from the financial services, property, government, education, technology, retail, and professional services industries, among others. About Michael Yardney Michael Yardney- founder Metropole Property Strategists has been voted one of Australia’s 50 most influential Thought Leaders. While he is best known as a property expert, Michael is also Australia’s leading expert in the psychology of success and wealth creation. Michael is a #1 best-selling author of 9 books and frequently challenges traditional finance advice with innovative ideas on property investment, personal finance, and wealth creation. Follow Michael on Linked In or Instagram Are you interested in property investment - let the team at Metropole build you a Strategic Property Plan to help give you clarity, direction, and wealth-producing results. Some of our favorite quotes from the show: “Work-life balance is interesting because I remember when computers came out, people were saying oh, they're going to do all the work for you and you're going to be able to sit on a beach and you're only going to work two, three days a week. It doesn't seem to change, does it?” - Michael Yardney “This is a generation that very much has the tall poppy syndrome. Big is not beautiful. Increasingly, with Gen X, they do think that they're being, you know, just used as a small wheel in this big satanic mill that is the economy.”- Simon Kuestenmacher “I believe that they're also, as we've already said, reasonably tech savvy, so a lot of Gen Xs get their information from websites, from YouTube, from Instagram, compared to maybe the older generations before them who used to read things or read newspapers.” - Michael Yardney PLEASE LEAVE US A REVIEW Reviews are hugely important to me because they help new people discover this podcast. If you enjoyed listening to ...
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    30 mins
  • The Baby Boomer Blueprint: How They’ve Shaped—and Continue to Shape—Australia

    The Baby Boomer Blueprint: How They’ve Shaped—and Continue to Shape—Australia
    Nov 12 2024
    In today’s episode, we continue our series of episodes regarding the various demographic generations. It will be valuable for employers to understand their team members and employees to understand better those they work with and how their bosses think. It will be critical for businesspeople to understand who their clients and customers are. And it will also be helpful for property investors to understand the needs of the different generations for whom they’ll be providing accommodation. Today we’re diving deep into the generation that has arguably had the most profound impact on modern Australia: the Baby Boomers. Whether you’re a Baby Boomer, part of a younger generation looking to understand your predecessors, or just interested in the forces shaping our country, I hope this episode will provide valuable insights and thoughtful discussion. Baby Boomers and the Future of Australia's Financial Landscape In this episode, we explore various aspects of the generational shift, focusing on wealth transfer, organizational change, and societal challenges. We discuss the legacy of baby boomers and the implications for younger generations. ● The historical context and the optimism following World War II that led to the baby boom in Australia ● The Baby Boomers' significant influence on the workforce, political arenas, and organizational structures ● How Boomers think about themselves as they reach retirement age ● Why Boomers are retiring more slowly than previous generations ● Effective communication strategies for engaging with baby boomers in the workplace ● The anticipated $4.5 to $6 trillion wealth transfer from Baby Boomers to younger generations and the challenges it presents ● The role of the "bank of mom and dad" in shaping young families' financial futures and the potential societal inequalities that arise ● The challenges baby boomers face in the housing market, particularly in downsizing and aged care ● The economic implications of an aging population on government resources and the potential need for increased immigration ● Opportunities for leveraging the experience and knowledge of retiring baby boomers to address skill shortages ● Generational tensions between baby boomers and younger generations like Gen Z and millennials ● Advice for younger generations from the perspective of baby boomers, emphasizing the importance of hard work and adaptability This episode provides a comprehensive look at the ongoing influence of baby boomers and the evolving generational dynamics in Australia. By understanding these shifts, listeners can gain valuable insights into the challenges and opportunities that lie ahead, fostering a more inclusive and adaptable society. Links and Resources: About Simon Kuestenmacher Simon Kuestenmacher is co-founder and Director – The Demographics Group Simon is a prolific media commentator on demographic and data matters and a columnist for The New Daily and The Australian newspapers. He ranks as one of the world’s Top 10 influencers in data visualisation. If you can’t get enough of the kind of data that explains how the world works, make sure to follow Simon on Linked In or X (formerly Twitter) or any of his other social channels. Click here for a media enquiry or if you would like to book Simon Kuestenmacher for a speaking engagement. His presentations and quirky observations are enjoyed by audiences from the financial services, property, government, education, technology, retail and professional services industries, among others. About Michael Yardney Michael Yardney- founder Metropole Property Strategists has been voted one of Australia’s 50 most influential Thought Leaders. While he is best known as a property expert, Michael is also Australia’s leading expert in the psychology of success and wealth creation. Michael is a #1 best selling author of 9 books and frequently challenges traditional finance advice with innovative ideas on property investment, personal finance and wealth creation. Follow Michael on Linked In or Instagram Are you interested in property investment - let the team at Metropole build you a Strategic Property Plan to help give you clarity, direction and wealth-producing results. Some of our favorite quotes from the show: “Well, I think the other fact is that some don't retire straight away. They do it gently because many Boomers aren't working physically with their bodies, so they still can provide good information in the workplace, they still can do their office jobs.” - Michael Yardney “Yeah. So, structurally speaking, now would be the time when a generation like the Baby Boomers downsize and they go into the next stage of the life cycle, where they load off the hard work that is associated with a big house, but they're ...
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    35 mins
  • Beyond the Buzzwords: Understanding Generational Research

    Beyond the Buzzwords: Understanding Generational Research
    Nov 5 2024
    Today, we're exploring a topic that’s often discussed but frequently misunderstood: generational research. Generations—Boomers, Gen X, Millennials, Gen Z—we hear these terms tossed around all the time, often accompanied by sweeping generalizations about attitudes, behaviors, and lifestyles. But how much of what we hear is accurate, and how much is just noise? How Generations Shape Our Society and Workplaces In today’s episode, we explore how different generational cohorts—Boomers, Gen X, Millennials, and Gen Z—are shaped by their unique historical, economic, and technological environments. Our conversation offers insights for business leaders, policymakers, employees, and anyone interested in understanding the complex interplay of generations in modern society. Generational research and its importance in understanding behaviors and reducing intergenerational conflict How formative years and significant historical periods shape long-lasting worldviews and behaviorsDifferentiation between social and cohort approaches to defining generational boundariesUse of diverse data sources by demographers to understand generational differencesHow past experiences influence present behaviors, such as the tendency to keep well-stocked pantries or packed rucksacksThe extended phase of adolescence in modern society and its implications for defining adulthoodStrategies for businesses, policymakers, and governments to leverage generational insights for better engagement with customers and staff Intergenerational conflicts in the workplace, driven by both life stage differences and inherent generational traitsThe role of media and social media in exaggerating intergenerational stereotypes and conflictsThe importance of acknowledging both the contributions and shortcomings of each generation to foster a balanced perspective By understanding these themes, listeners can gain a nuanced perspective on how generational dynamics shape our world and learn strategies to navigate and bridge the generational divide. Links and Resources: About Simon Kuestenmacher Simon Kuestenmacher is co-founder and Director – The Demographics Group Simon is a prolific media commentator on demographic and data matters and a columnist for The New Daily and The Australian newspapers. He ranks as one of the world’s Top 10 influencers in data visualisation. If you can’t get enough of the kind of data that explains how the world works, make sure to follow Simon on Linked In or X (formerly Twitter) or any of his other social channels. Click here for a media enquiry or if you would like to book Simon Kuestenmacher for a speaking engagement. His presentations and quirky observations are enjoyed by audiences from the financial services, property, government, education, technology, retail and professional services industries, among others. About Michael Yardney Michael Yardney- founder Metropole Property Strategists has been voted one of Australia’s 50 most influential Thought Leaders. While he is best known as a property expert, Michael is also Australia’s leading expert in the psychology of success and wealth creation. Michael is a #1 best selling author of 9 books and frequently challenges traditional finance advice with innovative ideas on property investment, personal finance and wealth creation. Follow Michael on Linked In or Instagram Are you interested in property investment - let the team at Metropole build you a Strategic Property Plan to help give you clarity, direction and wealth-producing results. Some of our favorite quotes from the show: “Having said that, I think this is going to be really important for people to understand, as I said, what your employees are looking for in the job, what your bosses, your employers, are looking for in employees, and how different generations can speak to each other in the workforce.” –Michael Yardney “But then we see that with generations there are certain kind of life stages that just get stretched an awful lot or that get shortened, depending on what you look at.” - Simon Kuestenmacher “We're now in the middle of a decade that has four generations in the workforce Boomers, Gen X, Millennials, Gen Z in the workforce. At the same time, there is an elevated conflict potential, if you will.” - Simon Kuestenmacher PLEASE LEAVE US A REVIEW Reviews are hugely important to me because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on your favourite podcast app.
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    27 mins

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