Mark Hookey is the Founder and CEO of Demyst, a company that deploys data across the globe to solve risk, automation, and growth objectives. Before creating Demyst, Mark was the Managing Director for LexisNexis, a Partner at Optimal Decisions Group, and Consultant for Corporate Value Associates. 

Mark graduated from the University of Melbourne with a bachelor’s in engineering and commerce. He earned his MBA in business administration and management from Columbia Business School.

Are you looking to accelerate and improve the way your business defines external data? How can you utilize and harness data to scale your brand? 

Mark Hookey and his team at Demyst have the recipe for your data solutions. He is helping enterprises solve and improve processes so you can begin using data to scale your brand as fast as possible. If you’re looking to expand your data capabilities, you do not want to miss this episode. 

In this episode of the Key Insights Show, Scott Johnson sits down with Mark Hookey, Founder and  CEO of Demyst, to talk about the value of external and use case data analytics and technology. Mark discusses how the data analytic space meets consumer needs, the flexible options available for businesses, and creating a secure and compliant environment.