• Design for Design's Sake with Stuart from Extrablack

  • Feb 13 2025
  • Length: 31 mins
  • Podcast

Design for Design's Sake with Stuart from Extrablack

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  • Summary

  • Episode Focus: How data, branding, and communication shape project success.

    Section 1: Data, Not Design

    Smart developers focus on data, not just design. Knowing your audience and leveraging data drives marketing success and future referrals.

    💡 Key Questions:

    • How can data-driven decisions transform development?
    • Can you share a success story where data collection made a difference?
    • What’s your advice for developers not leveraging their data yet?

    Section 2: New Ways to Market

    Build two brands: your project and your developer identity. A strong brand enhances your legacy and long-term market success.

    💡 Key Questions:

    • Why should developers invest in their personal brand?
    • Can you give an example of a project where branding was key?
    • How can projects contribute to long-term brand equity?

    Section 3: Consistent Communication

    A strategic communication plan keeps buyers engaged and builds your brand. In 2025, brand equity will be a key market driver.

    💡 Key Questions:

    • How does consistent communication maintain buyer interest?
    • What makes a great communication strategy for developers?
    • Where do you see brand equity shaping the market in 2025?
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