Fall is the time of year when many entrepreneurs find themselves checking their checking account balance, their running credit card balance and trying to figure out what to invest in for their business. This is especially true because so many amazing things launch in the fall months and there are some spectacular Black Friday and Cyber Monday deals that will pop up.

Unless you are one of the entrepreneurs with endless pots of money, these are things that need to be planned out. And you know from Episode 208 that I think every course creator should be buying and learning from other course creators.

This brings the inevitable question of what courses to invest in. After all, we can’t go into endless debt nor can we just continue to figure things out on our own year after year.

Today I’m going to share some insights that I’ve had over the past few years of being immersed in the entrepreneurial online course space that will help you avoid some of the same mistakes that I’ve made and instead use your money and time in a way that leads to success.

After all, it is nearly impossible to build a successful and profitable business if we are stuck in a vacuum without outside ideas, teachings, and input.

And be sure to stick around to today’s Sixty-Second Solution where I’ll share the number one thing I look for in digital courses and experiences that are over $500 because it means the difference between success and stagnation.

Show Resources:

• Check out all podcast episodes and full transcripts
• Follow me on Facebook and Instagram for daily tips and ideas

• Hop onto Tracy's Waitlist so that you can learn from her brilliance

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You are an expert in what you do, so why would you buy courses that are related to your course topic? There are 3 reasons you should be buying online courses as a Digital Course Creator.

The reality is that we all have our own perspectives, our own perspectives, and our own preferences, but our students might benefit from a wider range of approaches than we feel comfortable with.

This is where buying online courses can help immensely. Now, you don't have to spend thousands of dollars checking out other courses, but you do need to include research and development in your business budget.

Without this line item in your business strategy and budget you will fall behind in what is working, and you might miss out on some really great approaches.

Today I'm going to highlight for you the 3 top reasons I still invest in courses as an expert in digital course creation and why you should do the same.

Show Resources:

• Check out all podcast episodes and full transcripts
• Follow me on Facebook and Instagram for daily tips and ideas

• World of Shortcuts

Mentioned in this episode:

Get the World of Shortcuts Bundle By October 1

You won't want to miss this bundle filled with 25 business building shortcuts priced at just $25. I just love it when entrepreneurs come together to help one another out! Grab the bundle today.

World of Shortcuts Bundle

Should you include bonuses with your digital or online course? So often we get the advice that bonuses should be even better than your course, they should make people buy your course just to get the bonus, and they should overcome objections.

But do they really help? Yes and no.

But the real question is should you include them for your online course when you launch?

Today we are going to talk about the pros and cons of including bonuses with your digital course launch and 3 things to consider as you make your decision.

Show Resources:

• Check out all podcast episodes and full transcripts
• Follow me on Facebook and Instagram for daily tips and ideas

Mentioned in this episode:

Get the World of Shortcuts Bundle By October 1

You won't want to miss this bundle filled with 25 business building shortcuts priced at just $25. I just love it when entrepreneurs come together to help one another out! Grab the bundle today.

World of Shortcuts Bundle