In this episode of MSP Unplugged, we’re joined by Richard Bliss, founder of BlissPoint Consulting and a recognized expert in LinkedIn branding and social selling. Richard shares powerful, actionable strategies for leveraging LinkedIn as a business development tool—not just a resume repository. We dive into how MSPs can use LinkedIn to build authority, engage prospects, and start meaningful conversations that drive real business results. Whether you’re just starting on LinkedIn or looking to refine your approach, this episode is packed with insights you can use today.

💡 What You’ll Learn:

• How to optimize your profile to attract the right audience
• The difference between posting vs. engaging and why both matter
• Why consistency and storytelling are the keys to visibility
• How to avoid the common mistakes MSPs make on LinkedIn
• The tools and tactics Richard uses to help business owners grow their reach

📢 Whether you’re an MSP owner or a tech professional, this episode will help you turn LinkedIn into a lead-generation machine.

Full Video Podcast Link: https://youtu.be/psoXnE2kZAk

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Connect with us!

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MSP Unplugged

https://mspunplugged.com/

Paco Lebron from ProdigyTeks

Email: paco@mspunplugged.com

Rick Smith from Renactus Technology

Email: rick@mspnplugged.com

Corey L Kirkendoll from 5K Technical Services

https://linkedin.com/in/coreykirkendoll/

Richard Bliss from BlissPoint Consulting

https://www.linkedin.com/in/bliss/