Having supported the bookkeeping and accounting needs of many marketing agencies over the years, SmartBooks routinely addresses a few key accounting topics to help clients get the most out of their financial reporting. In this episode guest Lindsay Jarosch highlights these issues.

More specifically, this episode includes:

• Benefits of a segmented chart of accounts
• Accounting for client media purchases made by the agency
• Profit modeling for the firm
• Using performance metrics to manage pricing and staffing
• The value of 12-week forecasts
• Tax planning and management

Sponsored by SmartBooks. To schedule a free consultation, visit smartbooks.com.

Thanks for listening!

Host Cal Wilder can be reached at:
cal@empoweringhealthybusiness.com
https://www.linkedin.com/in/calvinwilder/

The healthier we are personally, the more energy we can bring to our businesses to make our businesses as successful as possible. There are several drivers of personal health. In this episode guest Matt Beedle makes a compelling case that investing in great sleep delivers a high return on investment personally and professionally.

More specifically, this episode includes:

• Consequences of Inadequate Sleep
• Wearables and Genetics to Inform Sleep Information
• Beware of Supplements and Medication
• Mental Health and Apnea as the Principal Causes of Poor Sleep
• Matt's View on Sleep Hacks
• Basic Routines That Can Be Followed
• Bedroom Environment for Sleeping
• How Matt Works with Clients
• Viewing Sleep as a High ROI Investment

You can reach Matt at:
https://mattbeedle.com/
https://www.linkedin.com/in/self-improvement/
https://www.instagram.com/makesleepgreatagain/

Sponsored by SmartBooks. To schedule a free consultation, visit smartbooks.com.

Thanks for listening!

Host Cal Wilder can be reached at:
cal@empoweringhealthybusiness.com
https://www.linkedin.com/in/calvinwilder/

Small businesses have more options than ever to meet senior executive needs by utilizing fractional (aka part-time) managers. The fractional CFO model is the most established, but business owners are also meeting operational, sales and marketing, and other areas of need using fractional approaches. In this episode, Scott Baker shares his insights into how business owners can derive valuable benefits by employing a fractional HR leader.

More specifically, this episode includes:

• The HR function is a void in most small businesses
• Start with an HR assessment
• Structuring a successful fractional HR leader engagement
• Issues with having employees in multiple states
• Pros and cons of PEOs (Professional Employer Organization)
• Classification of employees for overtime and 1099/Contractor purposes
• States to be aware about when hiring employees
• Employee Handbook items
• When HR falls under the Finance function

Contact Scott Baker at:
ScottBaker@Stage3Leadership.com
linkedin.com/in/scottbaker365/

Sponsored by SmartBooks. To schedule a free consultation, visit smartbooks.com.

Thanks for listening!

Host Cal Wilder can be reached at:
cal@empoweringhealthybusiness.com
https://www.linkedin.com/in/calvinwilder/