Ep 1 - Emma McCarthy: How to Present a Sales Demo Call Podcast By cover art

Ep 1 - Emma McCarthy: How to Present a Sales Demo Call

Ep 1 - Emma McCarthy: How to Present a Sales Demo Call

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 In the inaugural episode of the H2H Sales Automation Podcast, I sit down with Emma McCarthy, a channel account manager from HubSpot, to explore the art of presenting a successful sales demo call. Emma shares her insights on adopting a human-to-human approach in sales, emphasizing the importance of customizing demos to align with client needs. We delve into the CGP framework, highlighting the significance of understanding a client's goals, plans, and challenges. Emma also reveals common pitfalls to avoid, such as overwhelming prospects with unnecessary information. Tune in to discover how to make your sales demos more effective and engaging, ensuring they are a vital step in validating and confirming your solutions. Join us as we build a business based on human connections, not just transactions.
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