In this podcast episode, Akshat interviews Vikram, the founder of Antier Solutions. Vikram shares insights into strategic partnerships and the vision of his brand, emphasizing their expertise in blockchain and their goal to make a holistic impact.

He discusses the current state of Web3 activations in events and envisions India as a leader in the global Web3 ecosystem. Finally, he provides advice for brands, government officials, and consumers, emphasizing the importance of awareness, embracing new technologies, and creating content in the Web3 space.

Hot takes from Vikram

* Advice for brands: Embrace change and be prepared for the future generation of buyers.

* Advice for government officials: Embrace new technologies and support innovation in the Web3 space.

* Advice for consumers: Be aware of your rights and the potential of Web3 technologies, and create content in the Web3 space.

Show Highlights:

* India has the potential to become a leader in the Web3 space, with a growing number of startups and entrepreneurs making an impact globally.

* The challenges in Web3 can be overcome by having a long-term vision, focusing on horizontal growth, and continuously learning and adapting to new technologies. Tier 2 cities in India have a limited perspective and lag behind tier 1 cities and international startups in terms of Web3 advancements.

* Brands need to embrace change and adapt to the preferences of the future generation to sustain their products and brand relevance.

* Strategic partnerships and expertise in blockchain can help brands make a holistic impact and become leaders in the Web3 space.

* Web3 activations in events are becoming more prevalent, connecting the physical and digital worlds through immersive experiences.

Keep rolling.

Akshat