“You absolutely need to serve the Hispanic community, or else your business will not be set to succeed.” — Giovanna Murillo

It’s often said that a business should reflect the communities it serves. In this episode of the Real Estate Mailbag, we go beyond the platitude and dive into the real implications for real estate professionals.

Our powerhouse panel includes three leaders from the National Association of Hispanic Real Estate Professionals (NAHREP), including a founding member of NAHREP Nashville. Eva Romero, Debra Beagle, and Giovanna Murillo join us to discuss what the rapidly growing Hispanic population means for Nashville’s real estate and cultural landscape.

We’ll unpack unique insights into working with Hispanic buyers and sellers, why this demographic is already essential to the market, and why its importance will only grow—especially since Tennessee boasts the fastest-growing Hispanic population in the U.S.

Our panelists also highlight key findings from NAHREP’s 2024 State of Hispanic Wealth Report, exploring the metrics of Hispanic wealth growth, the vital role of homeownership in building generational wealth, and why culturally competent, professional services are essential for serving this community.

Tune in to Real Estate Mailbag to hear from top real estate leaders, gain actionable insights, enjoy some laughs, and join us in celebrating the drive to win in real estate!

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