• Ep 20 - TikTok, Trust, and Transparency: Real Estate Marketing Meets Moving Industry Insights

  • Jan 15 2025
  • Length: 56 mins
  • Podcast

Ep 20 - TikTok, Trust, and Transparency: Real Estate Marketing Meets Moving Industry Insights

  • Summary

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    In this exciting episode, Chris Cusimano, Jennifer Konikoff, & Alex Mendel explore diverse topics in real estate marketing, social media strategies, and the moving industry. with their guest from Cousin's Moving & Storage, Joseph Pollio.🌟 They tackle hot topics like the potential TikTok ban and its implications for small businesses, as well as how TikTok's unique algorithm helps local brands thrive. 📱

    The conversation emphasizes the importance of engaging video content, collaboration, and community engagement for growth in the real estate space. Joseph Pollio dives into the nuances of the moving industry, offering insights on global moving services 🌎, transparent pricing 💵, and strategies to avoid scams.

    This episode is packed with actionable advice for real estate agents, business owners, and consumers alike. Whether you're curious about social media trends or looking for tips to enhance your business, this conversation has something for you! 💡

    🎥 TikTok's algorithm is a game-changer for small businesses.

    🤝 Collaboration with team members and influencers enhances visibility.

    🧠 Educational content establishes authority and builds trust.

    🚀 Short-form video content is gaining popularity over long-form formats.

    📊 Engagement rates are higher on TikTok compared to Instagram.

    🔑 Transparency and guarantees build trust in client relationships.

    🎁 Innovative strategies like giveaways drive engagement and growth.

    🏡 Networking with local businesses fosters meaningful connections.

    🔍 Understanding the moving industry can help consumers avoid scams.

    🌟 Adding a "wow factor" to marketing can set businesses apart.

    Chapters

    00:00 Introduction and Guest Introductions
    01:15 The TikTok Ban Discussion
    10:14 Shifts in Marketing Strategies
    14:20 The Importance of Video Content
    19:21 Collaboration and Content Creation
    20:36 Building Collaborative Relationships
    23:29 Networking and Community Engagement
    26:57 Educational Initiatives in Real Estate
    29:59 Innovative Marketing Strategies
    34:27 Leveraging Giveaways for Business Growth
    36:48 Global Moving Services and Trends
    38:03 Storage Solutions for Transitioning Clients
    40:47 Competitive Advantages in the Moving Industry
    42:20 Guarantees and Transparency in Moving Services
    45:56 Marketing Strategies for Moving Companies
    47:49 Common Moving Scams and How to Avoid Them

    🔥 Subscribe & Connect
    Be sure to catch more episodes for insights into real estate, business strategies, and consumer tips. Chris Cusimano and his guests bring you valuable advice to level up your game! 💪


    ➡️ Comment below your favorite takeaways and tag us to share your thoughts! 🚀

    #RealEstateTips #SocialMediaMarketing #MovingIndustry #TikTokForBusiness #CustomerEngagement #Collaboration #BusinessGrowth #RealEstatePodcast #HomesByCusi #coachingbycusi

    head to www.coachingbycusi.com to join our fun Real Estate Agent community today!

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