We were so excited to have the great Elaine Butler of the Circular Design Institute in for a chat with our own Adrian Slattery about everything circular economy. Elaine is brilliantly passionate and a knowledge powerhouse. It's fascinating to see what can be done within manufacturing/construction and other companies when they dig deep into their processes and ecosystems. Elaine is the person to help your business make the right steps to do so! Also, Adrian had to mention his Vivobarefoot shoes made out of plastic bottles (not sponsored!!). Enjoy and please let us know if this brought value to you or your business.

• What is the Circular Economy?
• Buzz around the Circular Economy in Europe
• Even if we move all own energy production to renewables, it will only take 45% of greenhouse gases out of the atmosphere
• 55% of greenhouse gas emissions hope to deal with the circular economy
• 4 principles that underpin the circular economy
• 1- minimising the use of resources, 2 - designing out waste, 3 - keeping material in use as long as possible (repurpose/recycle), 4 - Regenerating natural systems
• Hard to send the product back to the manufacturing
• Global supply chains
• Successive governments trying their best
• Linear system
• Long process
• Huge changes in Europe
• Where are your suppliers?
• Paying increased levies
• Companies need to start looking at this
• First to be looked at is Furniture/textiles
• Ego Design sustainable supplies regulation
• Levies on the price you pay for the product
• Reduced sales / higher levies
• Recycle back into your product
• Boost sales by getting on different aspects of the circular economy
• Full picture
• Customer knowledge and education
• A company, the customer, can trust
• Smaller companies can move quicker
• Secure your customer base
• Secure your revenue stream
• Make revenue in other ways
• Vivo Barefoot made out of bottles
• China has a network of agents (advanced circular economy)
• Infrastructure to automate it

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