In this special solo edition, John A. Brink tackles one of the most pressing issues in British Columbia today: the crisis in the BC forest industry. Drawing from his 60+ years of experience in the industry, John reflects on the unprecedented challenges facing the sector, stating, "I have never witnessed a more difficult time in the British Columbia forest industry." Key highlights from this episode include: The Shift in Costs: John discusses how BC, once known for being the lowest cost producer of fibre and lumber, has now transitioned to being one of the highest-cost producers. He explains the underlying causes and the consequences of this shift on the local economies of the province. Understanding the Issues: A deep dive into the key factors driving the current crisis, including fluctuating Annual Allowable Cut (AAC) numbers, regulatory challenges, and the overall industry structure. The Role of Value-Added Manufacturing: John stresses the critical importance of value-added manufacturing in sustaining the BC forest industry, while outlining the two policies that have hindered its growth. A Bold Move: In a major development, John reveals his Letter of Intent to purchase sawmill operations and tenure from Canfor in Bear Lake, Fort St. John, Vanderhoof and Houston—an important step in addressing the industry's challenges, revitalizing the industry in Northern BC and stimulating massive job growth in these regions. Future Outlook: John asks hard questions about the future of the industry and explores opportunities for recovery. He discusses his vision for creating 5,000 new jobs in the BC forest industry by focusing on long-term solutions. This episode is essential listening for anyone invested in the future of British Columbia's natural resources and the livelihood of its workers.