• Episode 59: Aleksandra Mitroshkina - Go-To-Market Strategy for Open Source Products

  • Jan 28 2025
  • Length: 32 mins
  • Podcast

Episode 59: Aleksandra Mitroshkina - Go-To-Market Strategy for Open Source Products

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  • Summary

  • In this episode, Aleksandra Mitroshkina, Director of Solutions Marketing at Percona, joins Louise Liu to share her experience of successfully managing open-source products' go-to-market. She also shares her thoughts on how open-source dynamics influence GTM approaches, the role of community engagement, strategies for transitioning users into customers.

    For more information, please check out Sasha's article "Go-to-Market Strategy for Open Source Products".

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