Success on the South Coast is all about showcasing interesting people doing amazing things in the local community. My guest for episode #7 is Erin Thomas Wong, the ‘Life Friendly Business Mentor’, who helps women build successful businesses without sacrificing time with their families, or their wellbeing. Erin is also an International Speaker, the author of 'Mumpreneur Evolution', the host of The Life-Friendly Business Podcast and she was recently recognised as a Top 100 #iAlso UK Female Founder. Erin has helped 1000s of women build successful businesses, but many of the issues and lessons we discuss are universal… I joked that I might not be her normal target audience, but I learned so much about the unspoken truths of motherhood, the ‘invisible load’ that many women carry and ‘matrescence’… I’d urge all of you guys out there to stay tuned in! - - - KEY TOPICS OF THE CONVERSATION - - - In this episode we discuss: • Erin’s career in TV & how having children led her to carve a different path as an entrepreneur • The Rose Review (an independent review of female entrepreneurship in the UK) and the key challenges to female entrepreneurs • The 7 key principles of a ‘Life-Friendly Business’ • Erin’s thoughts on the meaning of true Happiness (having a sense of purpose & the pleasures of a good cup of coffee) • Erin view of Success (the ‘freedom’ to focus on things that she love’s and flexibility) • Life by Misadventure - how ex pat life taught Erin that home (now Bournemouth) is where the heart is - - - CHAPTERS - - - 0:00:00 - Intro ("A sunny new podcast...") 0:00:26 - Guest Intro 00:01:47 - Welcome… 00:02:27 - Backstory & work in TV 00:03:57 - The catalyst for starting a new business… 00:04:56 - Erin's view of Success in her mid-20's 00:06:40 - Erin's first business & Ealing Mum's in Business 00:08:47 - Adventures in Abu Dhabi & move to Bournemouth 00:09:59 - Best things about life in Bournemouth 00:11:35 - What is a 'Life-Friendly Business'? 00:13:24 - The Rose Review 00:15:27 - The 5 key challenges facing female entrepreneurs 00:16:31 - Building a business as a solopreneur 00:17:57 - Dealing with imposter syndrome 00:20:42 - Imperfect action beats perfect inaction 00:21:27 - Importance of putting your face out there! 00:23:42 - The Invisible Load 00:26:17 - The challenges of being a Mumpreneur 00:27:33 - The Identity Shift 00:28:42 - Matrescence, the process of becoming a Mother 00:31:27 - Lack of relatable mentors & support networks 00:32:27 - Juggling business with being a Mum 00:36:32 - The 2023 Rose Review: progress of young entrepreneurs… 00:38:42 - The 7 Principles of Life-Friendly Business 00:39:08 - (1) Flexibility 00:40:19 - (2) Doing something that energises & inspires 00:42:17 - (3) Supports the Income you need/desire 00:42:27 - Defining your own vision of success 00:44:11 - Ensuring your business model is viable 00:46:21 - (4) Running your business 'on your own terms' 00:46:52 - Importance of setting boundaries 00:52:52 - (5) Be the best boss you can be to yourself 00:55:52 - Importance of buffer time 00:57:02 - (6) Strategically relies on support 00:59:02 - (7) Be super time savvy 00:59:57 - CEO time & making time for strategy 01:02:04 - The benefits of a mentor… 01:03:53 - Consultant vs Coach vs Mentor 01:05:27 - Erin's book 'Mumpreneur Evolution' 01:07:42 - Community & events in Bournemouth 01:10:21 - The type of client's Erin works with… 01:12:26 - What is happiness? 01:15:41 - What is success? 01:19:02 - Skills for Success - be the best version of you! 01:23:17 - Life by Misadventure - 01:25:52 - Thank you, guest links & wrap-up GUEST Links: • LinkedIn: https://www.linkedin.com/in/erinthomaswong • Website: https://www.lifefriendlybusiness.com • Instagram: https://www.instagram.com/lifefriendlybiz THE LIFE-FRIENDLY BUSINESS Podcast Episodes: • Ep 63 - The Unspoken Truth About Motherhood https://www.lifefriendlybusiness.com/podcasts/life-friendly-business-podcast/episodes/2148681394 • Ep 67 - The Invisible Load https://www.lifefriendlybusiness.com/podcasts/life-friendly-business-podcast/episodes/2148722170 SUCCESS ON THE SOUTH COAST Links: YouTube is our primary platform, but Success on the South Coast is also available on all your favourite streaming platforms (Spotify, Apple Podcasts etc)! • YouTube: https://www.youtube.com/@successonthesouthcoast • Spotify: https://open.spotify.com/show/3xo4ByqAqUlp7UHYOeBjWM • Apple Podcasts: https://podcasts.apple.com/us/podcast/success-on-the-south-coast/id1760075408 • YouTube Music/Podcasts: https://www.youtube.com/playlist?list=PLCOvHz8DkSa5PSX5yKCMCmHffqzMjYz-K • Instagram: https://www.instagram.com/successonthesouthcoast • LinkedIn: https://www.linkedin.com/company/success-on-the-south-coast #lifefriendlybusiness #fentrepreneur #invisibleload #rosereview #Matrescence #mumpreneur #MumpreneurEvolution #mumsinbusiness #iAlso100 INTRO MUSIC: 'Generator' by CALL ME ...