Evan Regan-Levine on Real Estate's Trifecta of Design, Data & Communication Podcast By  cover art

Evan Regan-Levine on Real Estate's Trifecta of Design, Data & Communication

Evan Regan-Levine on Real Estate's Trifecta of Design, Data & Communication

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Bio

Evan Regan-Levine is Chief Strategy Officer at JBG Smith, shaping investment approaches through data analytics, strategic initiatives, and investor relations. Key role in National Landing transformation and Amazon HQ2. Previously JLL research analyst and Monday Properties Associate. Georgetown Political Science graduate who pivoted from law school track to real estate after art professor suggested architecture.

Key Discussion Points

Strategic Priorities [3:06-8:35]

  • National Landing transformation beyond Amazon: residential, retail, infrastructure
  • Capital allocation focus: maximizing NAV per share for JBGS, targeted acquisitions
  • Leveraging permanent capital as public company vs. fund life cycles

Career Journey [8:47-32:23]

  • Academic family: law professor father, first-grade teacher mother
  • Georgetown, planned law school until real estate internship in Pittsburgh
  • JLL research exposed him to all verticals: investment sales, leasing, development
  • In 2013, he joined JBG as research associate working for Matt Kelly
  • Investment committee exposure from day one with industry veterans

Real Estate Philosophy [20:08-26:00] Success requires: communication, analytics, design

  • Design undervalued but critical - example: functional dryer vents vs. beautiful facades
  • Market research informs decisions - Amazon focus groups changed architecture
  • Multifamily as consumer product requiring research like cars/phones
  • Hospitality mindset essential across all property types

Crystal Park One [$40M Repositioning] [43:19-52:53]

  • 300-person conference center ("hotel ballroom without hotel")
  • Ground floor activation with street engagement
  • JLL operates conference, Episcope handles Food & Beverage
  • Aviation theme: Constellation café, Altitude vinyl wine bar
  • Nooks Works partnership for classified meeting space

National Landing Strategy [37:03-43:00] "Regional mall" approach with anchors: Pentagon, Amazon (8K today, up to 38K), Virginia Tech

  • Demolished excess office, tripled street retail, added multifamily
Chapters
  • (00:00:09) - The Iconic Journey and CRE: Expanding Our Reach and Impact
  • (00:02:47) - Idols of D.C. Area Real Estate
  • (00:05:25) - Evan To The Iconic Journey In Real Estate
  • (00:06:23) - JBG Smith's Strategic Imperatives for National Landing
  • (00:08:36) - Your dad is a law professor and you grew up all over the country
  • (00:14:01) - Post-Graduation Advice from JLL's Research Group
  • (00:16:10) - Getting Out of The Real Estate Job
  • (00:19:54) - Real Estate: Communication, Design, and Analytics
  • (00:27:07) - Do Office Features Still Matter in Multifamily?
  • (00:30:39) - JLL's Matt Kelly on His Elevation
  • (00:34:00) - JBG Real Estate's Growth
  • (00:36:48) - JBG Smith's National Landing transformation
  • (00:39:19) - The battle for Crystal City's retail
  • (00:41:46) - JBG Smith's Crystal Park repositioning effort
  • (00:45:51) - The National Landing Office Complex
  • (00:51:05) - JBG Property Group on the Conference Facility
  • (00:56:21) - Is the Conference Facility Open to the Public?
  • (01:00:28) - National Landing: The Need for Anchors
  • (01:07:04) - Amazon's return to work policy
  • (01:11:23) - Amazon's Future of Work
  • (01:15:28) - JBG Smith's Approach to Office Demand
  • (01:17:09) - JBG Smith's Development Risk and Opportunity
  • (01:18:33) - Have You Changed Your Capital Allocation Mindset?
  • (01:19:30) - JBG Companies' Urban Propulsion
  • (01:23:00) - JBG Smith's Place Making Approach
  • (01:25:29) - How important is mentorship in real estate?
  • (01:30:19) - Build a cushion for your real estate investments
  • (01:33:58) - JBG Smith Philanthropy's Impact on the Community
  • (01:36:40) - Leo's Giving Back and Philanthropy
  • (01:39:33) - Working Parents' Work-Life Balance
  • (01:41:34) - Have You Turned Down Your Family?
  • (01:43:17) - Real Estate Investors: Evan's Passion for Cars
  • (01:44:49) - Likely Porsche or BMW Drivers?
  • (01:47:16) - BMW and the Detroit Air and Space Museum
  • (01:51:02) - J.B. Smith on the Future of the Firm
  • (01:53:58) - A message on National Landing
  • (01:55:18) - Evan Jones on His Story
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