How do you stay in the massage industry for 30 years and still love what you do? Gael Wood shares her journey from a 19-year-old therapist struggling to find clients to becoming a marketing mentor and industry educator.

In this episode, Gael dives into her biggest mistakes, the marketing strategies that still work today, and how she’s helping therapists thrive through her online courses and summits.

Whether you're looking to build a sustainable practice, diversify income streams, or just stay motivated, this conversation is packed with actionable insights.

Check out Gael’s resources:
🌐 Website: Elevate with Gael
🎙️ Podcast: Massage & Spa Success
📅 2025 Global Wellness Professionals Marketing Summit: Join the Summit

🎧 Visit f⁠⁠oldingtowelspodcast.com.au⁠⁠ for more.

🎧 Listen now and take your massage practice to the next level!

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👉 More episodes & resources: [⁠⁠⁠⁠⁠⁠⁠⁠foldingtowelspodcast.com.au⁠⁠⁠⁠⁠⁠⁠⁠]

Theme Music: Simon Pettersson "All Alone" (2020), Licensed use through Audio Hero Inc

Jackie and David chat with Kevin Xiao CEO of Melbourne Institute of Massage and Myotherapy (MIMT) for a grounded and insightful chat about the realities of massage education in Australia.

Kevin talks about how accredited training is regulated, what’s in the national training package, and how RTOs like MIMT build on the foundations to better prepare students for practice.

We talk about the value of real clinical experience, upskilling through short courses, and why many therapists return to study after entering the workforce.

Kevin also reflects on the business challenges new therapists face, the need for stronger recognition of massage in health care, and why staying connected to your peers and your purpose really matters.

It’s a thoughtful, practical conversation for anyone in the massage profession.

👉Learn more about Melbourne Institute of Massage and Myotherapy: https://mimt.edu.au/👉Follow MIMT of Facebook: https://www.facebook.com/melbourneinstituteofmassage/

🎧 Visit f⁠oldingtowelspodcast.com.au⁠ for more.

🎧 Listen now and take your massage practice to the next level!

💡 Got thoughts on this topic? Let us know on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠and ⁠⁠on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

👉 Support the podcast: [⁠⁠⁠⁠⁠⁠⁠buymeacoffee.com/foldingtowelspodcast⁠⁠⁠⁠⁠⁠⁠]

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Theme Music: Simon Pettersson "All Alone" (2020), Licensed use through Audio Hero Inc

In this essential conversation, Ann Davey, CEO of Massage & Myotherapy Australia, joins Jackie and David to explore professionalism, ethics, and the complaint process in massage therapy.

Learn what self-regulation really means, how therapists can protect themselves and their clients, why strong clinic notes matter, and how even small slip-ups can impact your career. If you’re committed to raising your standards and safeguarding your practice, don’t miss this episode.

📙 Safety & Solicitation - Power Dynamics and Gaslighting - https://www.massagemyotherapy.com.au/GetThis/SafetySolicitation

🔗 Book - A Bodyworker's Guide to Safety & Solicitation: A look into power dynamics and gaslighting - https://amzn.asia/d/5qashba

🎧 Visit foldingtowelspodcast.com.au for more.

🎧 Listen now and take your massage practice to the next level!

💡 Got thoughts on this topic? Let us know on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠and ⁠⁠on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

👉 Support the podcast: [⁠⁠⁠⁠⁠⁠buymeacoffee.com/foldingtowelspodcast⁠⁠⁠⁠⁠⁠]

👉 More episodes & resources: [⁠⁠⁠⁠⁠⁠foldingtowelspodcast.com.au⁠⁠⁠⁠⁠⁠]

Theme Music: Simon Pettersson "All Alone" (2020), Licensed use through Audio Hero Inc