Have you ever tried a product or supplement that promises to boost your energy levels or improve your health and after taking it, you're just not sure it's even worked? How about when you've taken a Vitamin B complex supplement and you've noticed neon yellow pee afterward?

A lot of companies are making products that have the 'right' ingredients on the label, but just not in a state our bodies can fully absorb. Imagine a glass of chocolate milk where half the powder remains at the bottom of your cup when you’re finished! We’ve all been there. 

LIX is a world-leading patented technology making active ingredients completely water-soluble in a shelf-stable state. And in today's informative episode of Chicago Business Review, our host Young Lee is chatting with the CEO of LIX Brands, Dan Margenau. 

The headline here is that LIX is the technology you need if you're looking to create an infused product of any kind for the retail market. 

From cannabinoids and functional mushrooms to nootropics and essential oils, LIX's patented technology enables a new world of possibilities for the formulation of infused products. 

Unlike traditional emulsification techniques, LIX fully dissolves, leaves no residue on the surface, and nothing settles out to the bottom of the container.

Learn about LIX's white-label business modality, why Dan is so passionate about building relationships in his industry, and the danger of snake oil salesmen in a candid conversation that will encourage you to get out of your comfort zone as an entrepreneur. Please join us. 

"You build relationships; you don't try to make a sale." ~ Dan Margenau

In This Episode:

• How LIX works (understanding absorption)
• What separates LIX from its competitors
• Understanding the value of white-label business
• Dan's journey from industrial engineer to entrepreneur
• Entrepreneurial advice: get out of your comfort zone!

And so much more!

Connect with Dan Margenau

• Website - https://lixingredients.com/
• LinkedIn - https://www.linkedin.com/in/dan-margenau-8532631/

Connect with Young Lee:

• Facebook - Young Lee | Facebook
• LinkedIn - Young Lee - Host of the Chicago Business Review Podcast/Show