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From Noise to Sound

From Noise to Sound

By: Dimitrios Marinos
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How do today’s leaders cut through the noise and shape the future?

In each episode of From Noise to Sound, host Dr. Dimitrios Marinos, from the Department of Marketing and Communication at HSLU, dives deep with CEOs, Board Members, and industry innovators to uncover the forces reshaping our world. Through insightful conversations, he explores topics like digital transformation, consumer behavior, and sustainability, revealing strategies and innovations that are driving real change.

Gain actionable insights and fresh perspectives on navigating a complex business landscape. Tune in each month to sharpen your view on leadership, tech-driven success, and what’s next in marketing and beyond.

New episodes every month, brought to you by HSLU, Lucerne University of Applied Sciences and Arts.

© 2025 From Noise to Sound
Episodes
  • # Andrea Wucher: From Construction Sites to Boardrooms – A Journey of Bold Decisions
    Apr 30 2025

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    This episode features Andrea Wucher, a dynamic multi-manager and member of several board of directors across industries. We delve into her unique approach to leadership and the responsibilities she shoulders, not just for her companies and employees, but for their families and futures. Her commitment stems from a deep sense of duty, illustrated by her belief that true management means preparing others to thrive independently, ensuring that the company can function smoothly in her absence.

    Andrea discusses her diverse career, spanning construction, IT, and aviation, and how her driving force lies in daily learning and collaboration. She shares her passion for making swift decisions in the often male-dominated construction sector, emphasizing the importance of responsibility as both a pleasure and a challenge. Her experience has taught her that leadership is about empowering teams, promoting a culture where employees can flourish, and that the real satisfaction comes from seeing tangible results from collaborative efforts.

    Our conversation also highlights Andrea's distinctive qualities when it comes to workforce management. She emphasizes her philosophy of "hire for attitude, train for skills," and explains how this approach varies slightly between fields like IT and construction, where communication and problem-solving are paramount. Andrea shares anecdotes from her career, illustrating her willingness to embrace challenges and how she navigates the fast-paced decisions required in construction, such as the complexities faced during the ambitious Bern Messe project.

    The discussion touches on the challenges and dynamics of being a woman in leadership roles, particularly in sectors where female representation is scarce. Andrea candidly shares her experiences of overcoming initial skepticism and establishing her authority, while also advocating for hiring based on merit rather than gender. She believes that the qualities of a good leader transcend gender and that successful leadership is about accountability, approachability, and decisiveness.

    As she reflects on past projects and the lessons learned, Andrea expresses a desire to continue pushing boundaries and growing her businesses. Her dedication to constructive criticism and continuous improvement remains a cornerstone of her leadership style. The episode concludes with insights on her future aspirations and her thoughts on embracing change, thereby underscoring her lifelong commitment to p

    How do today’s leaders cut through the noise and shape the future?

    In each episode of From Noise to Sound, host Dr. Dimitrios Marinos, from the Department of Marketing and Communication at HSLU, dives deep with CEOs, Board Members, and industry innovators to uncover the forces reshaping our world. Through insightful conversations, he explores topics like digital transformation, consumer behavior, and sustainability, revealing strategies and innovations that are driving real change.

    Gain actionable insights and fresh perspectives on navigating a complex business landscape. Tune in each month to sharpen your view on leadership, tech-driven success, and what’s next in marketing and beyond.

    New episodes every month, brought to you by HSLU, Lucerne University of Applied Sciences and Arts.

    Useful Links:

    • Linkedin
    • YouTube
    • Web



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    42 mins
  • #Dr.Goekhan Bakir : The AI Dilemma of Innovation, Ethics & the Skills Gap
    Apr 2 2025

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    This episode features an insightful conversation with Goekhan, a former Google expert with 18+ years of experience, who explores AI’s evolution and its societal impact. He shares his journey from being a child of Turkish immigrants in Germany to earning a PhD in AI and contributing to major Google products.

    Goekhan reflects on his career at Google, driven by a passion for programming and system-building, leading to innovations like BMW’s iDrive. He discusses AI’s shift from a complex, metrics-driven field to one filled with new opportunities and challenges, including concerns about AI education and whether new tools are simplifying or oversimplifying skill sets.

    The conversation shifts to AI’s broader societal effects. Goekhan shares both excitement and concerns about AI adoption, warning that overreliance on automation could erode critical skills among engineers and professionals. He questions whether today’s workforce is maintaining foundational skills as automation grows.

    Goekhan also assesses Europe’s position in AI, contrasting it with the US and China. He stresses the need for regional commitment, cultural readiness, and educational investment to help the next generation adapt to an AI-driven world.

    Through his startup incubator, Enzian Labs, Goekhan fosters innovation in Europe, emphasizing hands-on craftsmanship in coding and beyond. His insights offer a compelling mix of personal anecdotes, expert tech analysis, and thought-provoking discussions on AI’s role in our future.

    How do today’s leaders cut through the noise and shape the future?

    In each episode of From Noise to Sound, host Dr. Dimitrios Marinos, from the Department of Marketing and Communication at HSLU, dives deep with CEOs, Board Members, and industry innovators to uncover the forces reshaping our world. Through insightful conversations, he explores topics like digital transformation, consumer behavior, and sustainability, revealing strategies and innovations that are driving real change.

    Gain actionable insights and fresh perspectives on navigating a complex business landscape. Tune in each month to sharpen your view on leadership, tech-driven success, and what’s next in marketing and beyond.

    New episodes every month, brought to you by HSLU, Lucerne University of Applied Sciences and Arts.

    Useful Links:

    • Linkedin
    • YouTube
    • Web



    Show more Show less
    42 mins
  • #Prof.Dr.Dr.Jana Pachlopnik - From Dream into Discovery: unveiling new diseases to improve patients' lives.
    Mar 5 2025

    Send us a text

    In this episode of From Noise to Sound, I speak with Professor Dr. Jana Pachlopnik, a leading expert in pediatric immunology at the University of Zurich. With 7,000 citations and a dedicated research lab, she has significantly contributed to understanding genetic disorders in children's immune systems.

    Jana shares her passion for discovering new diseases and developing targeted treatments for children with genetic immune deficiencies. She explains the unique challenges of pediatric immunology, highlighting how inherited conditions often manifest more severely in children than in adults. We also explore how next-generation sequencing has transformed disease detection and treatment.

    As head of a multidisciplinary unit integrating clinical care, diagnostics, and research, Jana discusses how these fields work together to improve patient outcomes. She describes her collaborations with startups, which help translate scientific research into real-world therapies for rare immune disorders.

    Our conversation also touches on the emotional challenges of her work. Jana candidly shares her experiences with frustration, resilience, and the human side of medicine. She emphasizes the importance of mentorship, fostering the next generation of medical professionals with empathy and interpersonal skills.

    We discuss how technology, including AI, is shaping medical education and healthcare, but Jana advocates for balancing innovation with the irreplaceable human touch. She also reflects on the evolving definition of success in medicine, stressing accessibility and personal fulfillment.

    The episode ends with inspiring patient stories, illustrating how targeted therapies transform lives. Jana’s commitment to discovery and innovation continues to push the boundaries of pediatric immunology, making a lasting impact on children's health.

    This episode blends science and humanity, offering listeners an insightful look into the world of pediatric medicine.

    How do today’s leaders cut through the noise and shape the future?

    In each episode of From Noise to Sound, host Dr. Dimitrios Marinos, from the Department of Marketing and Communication at HSLU, dives deep with CEOs, Board Members, and industry innovators to uncover the forces reshaping our world. Through insightful conversations, he explores topics like digital transformation, consumer behavior, and sustainability, revealing strategies and innovations that are driving real change.

    Gain actionable insights and fresh perspectives on navigating a complex business landscape. Tune in each month to sharpen your view on leadership, tech-driven success, and what’s next in marketing and beyond.

    New episodes every month, brought to you by HSLU, Lucerne University of Applied Sciences and Arts.

    Useful Links:

    • Linkedin
    • YouTube
    • Web



    Show more Show less
    38 mins
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