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In this episode of Funds and Founders, we sit down with Sarah Loretta, a former nonprofit worker turned digital architect. Sarah shares her journey from making $40K at a nonprofit to building a successful digital systems business through Notion templates and consulting.

Learn how Sarah:

- Started freelancing with no website or business plan

- Landed 40 clients in her first 6 months through strategic networking

- Turned a $47 Notion template into $120K+ in revenue

- Built her entire client base through referrals with zero marketing

- Leverages tool certifications and partnerships for business growth

- Transitioned from design work to high-ticket systems consulting

Whether you're a freelancer looking to scale or an entrepreneur building systems, Sarah's insights on creating multiple revenue streams and building valuable partnerships are not to be missed!

Watch the full episode @FundsAndFounders

Timestamps:

0:00 - Intro & Where to Find Sarah

1:00 - Early Entrepreneurial Journey

4:13 - Landing First 40 Clients in 6 Months

7:46 - Video Production & Freelance Work

11:34 - First Big Website Project ($1,800)

15:07 - Taking the Leap from 9-5

20:48 - Journey from Design to Business Operations

29:32 - Finding & Monetizing Notion

41:03 - Building Multiple Revenue Streams

46:54 - Template Business Success ($120K+)

59:06 - Current Pricing Model & Strategy

1:02:41 - Tech Stack & Tools Breakdown

1:06:54 - Three Essential Resources for Beginners

1:09:42 - Interesting Recent Learning

1:13:13 - Final Thoughts & Wrap-up

#entrepreneur #business #startup #podcast #marketing #notion #sale #tools #aspirations #founder #freelancing

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In this episode of Funds and Founders, we sit down with Joshua Rosario, founder of J.Rozario, also has a luxury custom shoe brand. Joshua shares his journey from a shoe enthusiast with over 500 pairs to launching his own high-end shoe company.

Learn how Joshua:

- Turned his passion for quality footwear into a business

- Navigates the challenges of educating customers about craftsmanship

- Uses innovative hand-painting techniques to create unique designs

- Leverages e-commerce and custom 3D configurators to sell bespoke shoes

- Balances craftsmanship with scalability in a luxury brand

Whether you're a fashion enthusiast or an aspiring entrepreneur, Joshua's insights on building a luxury brand and educating consumers are not to be missed!

Timestamps:

0:00 - Introduction and Joshua's background

2:00 - Early entrepreneurial experiences and learning about human behavior

7:22 - The journey from shoe enthusiast to brand founder

12:45 - Explaining the J.Rosario brand and custom shoe process

17:30 - Challenges of educating customers about shoe quality

22:05 - The technology and craftsmanship behind J.Rosario shoes

27:40 - Marketing strategies and early sales experiences

32:15 - Balancing quality, craftsmanship, and scalability

37:50 - Tech stack and tools for running an e-commerce business

42:30 - Advice for aspiring entrepreneurs

47:15 - Lessons learned from mentorship

52:00 - The importance of hunger alignment in business

56:45 - Closing thoughts and where to find J.Rosario online

#entrepreneur #business #startup #podcast #marketing #ecommerce #sale #scalability #aspirations #founder

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In this episode of Funds and Founders, we sit down with Becca, co-founder and COO of Workweek, a rapidly growing B2B media company. Becca shares her journey from customer success roles to building a multi-million dollar media business. Learn how Becca:

- Transitioned from The Hustle to co-founding Workweek

- Built a portfolio of niche B2B media brands

- Leverages the "knowledge expert paradox" to create valuable content

- Manages remote teams and builds company culture

- Balances work and personal life as a founder

Whether you're an aspiring entrepreneur or looking to scale your media business, Becca's insights on content creation, audience building, and business growth are not to be missed!

Timestamps:

0:00 - Introduction and Becca's background

1:06 - The start of Becca's entrepreneurial journey

2:19 - Transitioning from employee to founder mindset

4:09 - Building a strong co-founder relationship

5:51 - Managing conflicts and decision-making as co-founders

8:28 - From idea to launch: The birth of Workweek

12:02 - The "knowledge expert paradox" in B2B media

14:51 - Building and scaling niche B2B media brands

18:42 - Strategies for content creation and distribution

22:34 - The importance of authenticity in content

26:44 - Team building and remote work culture

31:35 - Insights on newsletter growth and audience building

37:35 - The role of personal branding for founders

41:26 - Balancing work and personal life as an entrepreneur

45:54 - Tech stack and tools for running a media business

50:51 - Resources for aspiring entrepreneurs

56:38 - Exciting developments and future plans for Workweek

59:30 - Closing thoughts and how to connect with Becca

#MediaStartup #ContentCreation #B2BMarketing #Entrepreneurship #WorkweekMedia #podcast #startup #founder