• Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flow

  • By: Stephanie Smith
  • Podcast

Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flow

By: Stephanie Smith
  • Summary

  • Whether you're looking to boost your profits or simply gain a clearer understanding what drives business success, "Getting to the Bottom Line" is your ultimate guide to unlocking the strategies and secrets behind sustainable growth and the financial freedom you deserve. Tune in and discover how to turn your business goals into tangible results, one insightful conversation at a time.

    © 2024 Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flow
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Episodes
  • How Better Copywriting Can Transform Your Business with Jon Clemence
    Nov 13 2024

    Ever wondered how precise language can shape the success of your business? This episode promises to unlock the secrets of elevating your writing skills, with insights from our esteemed guest, Jon Clemence. Transitioning from a 15-year corporate stint to running his own editing agency, Jon shares his strategic journey and the pivotal role of meticulous word choice in boosting a company's financial health. From common pitfalls to strategies for improving written content, his expertise is a goldmine for anyone looking to refine their business communication.

    Join the lively discussion on the dynamic interplay between human creativity and AI technology in content creation. While AI tools like ChatGPT can aid in idea generation, they often stumble in capturing the nuances of personal tone or building authentic relationships. Our conversation underscores the irreplaceable value of human touch in crafting content that truly resonates with audiences. Tune in to understand how compelling writing can not only enhance customer journeys but also drive conversion rates, all while maintaining the essential human connection in social media interactions.

    Discover how outsourcing content creation can be a game-changer for your business. We highlight why hiring professionals for writing and editing tasks that fall outside your expertise can significantly streamline operations and elevate your brand. Learn about the importance of setting clear goals for your content and the value of building strong client relationships for tailored services. Plus, find out why meticulously tracking business metrics is crucial for assessing the impact of these strategic decisions on your bottom line. Don't miss this engaging episode packed with practical tips and expert advice to transform your approach to business writing.

    To learn more about my guest, Jon Clemence, visit him online at http://www.cedarpressproofreading.com

    You can also grab a copy of his free blog self-assessment guide from his website. https://cedarpressproofreading.com/blog-self-assessment/

    We want to hear from you! Send us a message.

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    My name is Stephanie Smith, owner of New Light Financial Solutions, and we help business owners stay on the one clear path to generating more cash flow in their business. To learn more, visit us online at https://newlightfs.com/

    Need help generating more cash in your business? Book a right fit call with us today: https://newlightfs.com/#rightfit

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    29 mins
  • Financial Clarity for Entrepreneurs with New Light Solutions
    Oct 30 2024

    What if you could revolutionize your business's financial approach with just one episode? Join us for a transformative conversation as Stephanie Smith and her husband Kris Smith, co-owners of New Light Financial Solutions, uncover the secrets of financial empowerment for entrepreneurs. We share our personal journey of expanding our business into a larger space to better serve you and discuss the critical role an outsourced CFO can play in businesses of all sizes, not just the giants like Coca-Cola. Together, we aim to dismantle the anxiety and confusion that financial matters often bring to business owners, providing the clarity and strategies you need to thrive.

    In this episode of Getting to the Bottom Line, we promise you'll learn how to navigate your financials with the confidence of a seasoned CFO. Discover how we analyze past financials, forecast future trends, and pinpoint your business's strengths and weaknesses to drive success. Whether you're a small business owner wearing multiple hats or a corporate leader seeking strategic insights, our conversation is tailored to equip you with the knowledge to make informed decisions. Don't let financial uncertainty hold you back—tune in and take control of your business's financial destiny.

    We want to hear from you! Send us a message.

    ---

    My name is Stephanie Smith, owner of New Light Financial Solutions, and we help business owners stay on the one clear path to generating more cash flow in their business. To learn more, visit us online at https://newlightfs.com/

    Need help generating more cash in your business? Book a right fit call with us today: https://newlightfs.com/#rightfit

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    12 mins
  • Grow Your Customer Base With Digital Accessibility with Nicole Nault
    Oct 16 2024

    Discover how embracing digital accessibility can transform your business landscape with insights from web designer and certified digital accessibility specialist, Nicole Nault. Driven by her personal journey with visual impairment, Nicole transitioned from event management to crafting inclusive digital spaces, and she’s here to share her expertise. Learn why making your website accessible isn’t just a legal obligation but a strategic advantage. By implementing features like alternative text for images and closed captions for videos, businesses can not only enhance user experience but also tap into a wider audience, considering that one in five people have a disability.

    The discussion doesn't stop at compliance; it’s about creating genuine connections with your audience. We delve into the legal frameworks such as the ADA and EAA and the necessity of adhering to the Web Content Accessibility Guidelines (WCAG). Nicole offers practical advice on leveraging tools like the Wave extension for auditing web pages, while cautioning against over-reliance on accessibility widgets. This episode is packed with actionable strategies to broaden your customer base and boost engagement by fostering a truly inclusive digital presence.

    To learn more about my guest, Nicole Nault, visit her online at https://www.accessdesigns.net/accessibility-services

    You can also connect with her on social media:
    - Facebook: https://www.facebook.com/AccessDesignsLLC
    - LinkedIn: https://www.linkedin.com/in/nicolenault/

    We want to hear from you! Send us a message.

    ---

    My name is Stephanie Smith, owner of New Light Financial Solutions, and we help business owners stay on the one clear path to generating more cash flow in their business. To learn more, visit us online at https://newlightfs.com/

    Need help generating more cash in your business? Book a right fit call with us today: https://newlightfs.com/#rightfit

    Show more Show less
    30 mins

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