• GreenThumb Minute: Marketing for Garden Centers

  • By: Dig Marketing
  • Podcast

GreenThumb Minute: Marketing for Garden Centers

By: Dig Marketing
  • Summary

  • Welcome to “GreenThumb Minute,” the podcast where we bring you quick, actionable marketing tips designed specifically for busy garden center owners and their marketing teams. In each 3-minute episode, we’ll deliver concise insights and strategies tailored to help you attract a new audience, particularly Millennials and Gen Z. Whether it’s optimizing your social media presence, revamping your website, or implementing innovative promotional tactics, we’ve got you covered. Join us in every episode as we empower you to grow your garden center business a few minutes at a time.
    Dig Marketing
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Episodes
  • How to Make the Most of Key Sales Periods
    Jan 31 2025

    This episode of the Greenthumb Minute kicks off Season II by focusing on maximizing profits during key sales periods like holidays and seasonal events.

    In just a few minutes Host Catalina Morales breaks down the process into three actionable steps: Plan, Promote, and Personalize. Learn the importance of advance planning, targeted marketing, and creating a personalized customer experience to boost sales and drive business growth. The strategies discussed are applicable to any key sales period, whether it’s Valentine’s Day, Mother’s Day, or the spring planting season.


    For more tips and strategies on growing your garden center, visit our website at dig-digital.com


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    7 mins
  • Part III - How can you reach a wider audience and generate more leads - Content Marketing
    Oct 31 2024

    In this episode, we'll explore the concept of "context-rich" content and how it can help you attract and engage your target audience.

    Discover how to create content that not only informs but also inspires, and how to leverage various content formats to reach a wider audience. We'll also discuss the importance of balancing informative, engaging, and promotional content to keep your audience coming back for more.

    Want to take your garden center's online marketing to the next level? Reach out to Dig Marketing today to learn how we can help you create a powerful online presence that drives results.

    dig-digital.com

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    6 mins
  • Part II - How can you reach a wider audience and generate more leads II - Leverage social Media
    Oct 18 2024

    In this second episode of our three-part series, we dive into the world of social media and its power in expanding your garden center's reach. Discover how to identify your target audience, create engaging content, and foster meaningful interactions. Learn why social media engagement is crucial for building relationships and driving sales. Get ready to take your online presence to the next level!

    Need help implementing these strategies? Dig Marketing can assist you from content creation to social media management, we've got you covered. Contact us today to schedule a consultation.

    dig-digital.com

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    9 mins

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