How I Built This with Guy Raz

By: Guy Raz | Wondery
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  • Summary

  • Guy Raz interviews the world’s best-known entrepreneurs to learn how they built their iconic brands. In each episode, founders reveal deep, intimate moments of doubt and failure, and share insights on their eventual success. How I Built This is a master-class on innovation, creativity, leadership and how to navigate challenges of all kinds.

    New episodes release on Mondays and Thursdays. Listen to How I Built This on the Wondery App or wherever you listen to your podcasts. You can listen early and ad-free on Wondery+. Join Wondery+ in the Wondery App, Apple Podcasts or Spotify. Start your free trial by visiting wondery.com/links/how-i-built-this now.

    Get your How I Built This merch at WonderyShop.com/HowIBuiltThis.
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Episodes
  • Barefoot Wine: Bonnie Harvey and Michael Houlihan

    Barefoot Wine: Bonnie Harvey and Michael Houlihan
    Sep 16 2024

    Bonnie Harvey and Michael Houlihan started Barefoot Wine with $300,000 in debt and almost no knowledge of wine. What they did understand was how to sell it—with a carefree name and label that evoked the beach, and a consistent flavor and low price point that attracted shoppers who normally rejected wine as being too snooty. But winning over that audience took extreme patience, and years of pavement-pounding by Michael. In 2005—twenty years after launch—Barefoot had become ubiquitous, and was acquired by E & J Gallo, one of the biggest wine brands in the world.


    This episode was produced by J.C. Howard, with music by Ramtin Arablouei

    Edited by Neva Grant, with research help from Olivia Rockeman.


    You can follow HIBT on Twitter & Instagram, and email us at hibt@id.wondery.com.


    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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    1 hr and 15 mins
  • Advice Line with Leah Solivan of Taskrabbit

    Advice Line with Leah Solivan of Taskrabbit
    Sep 12 2024

    Taskrabbit founder Leah Solivan joins Guy on the Advice Line, where they answer questions from three tech founders working to identify and grow their core customer base.


    First we meet Kate in Los Angeles, who wants her digital greeting cards to stand out in app stores. Then Shahn in Australia, who’s rethinking user acquisition for his couples coaching app. And Allen in Hawaii, who’s wondering about product-market fit for his online platform that teaches kids to play instruments.


    Thanks to the founders of Poppy Notes, My Love Your Love and Dynabuddy for being a part of our show.


    If you’d like to be featured on a future Advice Line episode, leave us a one-minute message that tells us about your business and a specific question you’d like answered. Send a voice memo to hibt@id.wondery.com or call 1-800-433-1298.


    And be sure to listen to Taskrabbit's founding story as told by Leah on the show in 2022.


    This episode was produced by Kerry Thompson with music by Ramtin Arablouei. It was edited by John Isabella. Our audio engineer was Robert Rodriguez.


    You can follow HIBT on X & Instagram and sign up for Guy's free newsletter at guyraz.com.



    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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    49 mins
  • Groupon and Descript: Andrew Mason

    Groupon and Descript: Andrew Mason
    Sep 9 2024

    Andrew Mason was a 27-year-old with a degree in music when he co-founded one of the fastest growing companies of all time: Groupon. Its deep discounts on everything from sushi rolls to plastic surgery soon became a ubiquitous part of life in cities across the world. In 2011, just three years after launching, Groupon had the largest internet IPO since Google, with a valuation of $12.7 billion.


    But people began to complain that Andrew was not up to the role of CEO: he was quirky and unpredictable, and unable to navigate the company’s rocket-ship growth and the surge of copycats that threatened it. Soon, Groupon’s revenue slumped, and Andrew was fired from the company he’d started. But like many of the best entrepreneurs, he learned from his failure. Today, Andrew runs a new startup, an audio and video editing platform called Descript. In fact, we use Descript to make this show!


    This episode was produced by Chris Maccini with music by Ramtin Arablouei.


    Edited by Neva Grant, with research from Kathrine Sypher. Our audio engineers were Maggie Luthar and Robert Rodriguez.


    You can follow HIBT on X & Instagram, and email us at hibt@id.wondery.com. Sign up for Guy’s free newsletter at guyraz.com

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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    1 hr and 11 mins
Economics
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What listeners say about How I Built This with Guy Raz

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Profile Image for Kartik

awesome

an episode much awaited. the man behind machine revealing the creation and sustenance of audible, a product we love ♥

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Profile Image for Shiloh

THE TRUTH THE WHOLE TRUTH AND NOTHING BUT...

I loved this as it educated me on what the media chose not to inform me of! Also for me put to rest the American government did it conspiracy theory crap"
Impressed when I can be taught things I felt I knew a great deal about from all the coverage I trusted (no longer have ANY TRUST IN ANY NEWS ).
I HIGHLY RECOMMEND THIS BOOK !!!!

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Profile Image for shohreh saljooghi

Ingenious

The perfect podcast for every inventor, self-starter, and visionary. It’s isolating when you see things others don’t, that are practical and useful. But it’s a whole hecka of a lot more difficult getting it done than people think. Doubly so for the “easy” gadgets. Thank you Guy!

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Profile Image for Something Mobile

I absolutely loved this Story

I absolutely loved every second of this story. The passion and amazing work ethic that she has is the reason why she has all these amazing breakthroughs in her life? I cannot recommend you listen to this story enough. I downloaded it to my phone because I'm going to listen to it again right now. Thank you for taking the time to interview this great woman, and thank you so much Christina for sharing your story. It's beyond inspiring!

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I can't get enough!

Love listening to these stories of entrepreneurs. The struggles before the success that we don't see!

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Profile Image for Pedro Garcia

most sad when I'm done with the newest episodes

I've been listening to Guy for the past couple of years, now. Although I fall off at times. I'm ahead happy to come back and find the new interviews that he and the NPR team has put together. The podcast enlightens my inner entrepreneur and fills me with inspiration.

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Profile Image for TR

GREAT ... inspirational

really unique ... his tear memory moments were powerful and translated directly to the listener. yes, I was one, but I am sure only one. this guy is real and smart

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Fascinating !

Inspiring and really interesting! I enjoyed hearing this interview about the funding and founding of Beta.

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great: inspiring and insightful

having shared a similar journey it was great to hear validation from a team who followed their bliss and exited well

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Profile Image for Paul Hamilton

Entrepreneur success story ... great execution

loved imagining his story unfolding and becoming reality with steps that can be emulated.... obviously he created and saw and utilized some great serendipity happenings

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