How I Built This with Guy Raz Podcast By Guy Raz | Wondery cover art

How I Built This with Guy Raz

How I Built This with Guy Raz

By: Guy Raz | Wondery
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Guy Raz interviews the world’s best-known entrepreneurs to learn how they built their iconic brands. In each episode, founders reveal deep, intimate moments of doubt and failure, and share insights on their eventual success. How I Built This is a master-class on innovation, creativity, leadership and how to navigate challenges of all kinds.

New episodes release on Mondays and Thursdays. Listen to How I Built This on the Wondery App or wherever you listen to your podcasts. You can listen early and ad-free on Wondery+. Join Wondery+ in the Wondery App, Apple Podcasts or Spotify. Start your free trial by visiting wondery.com/links/how-i-built-this now.

Get your How I Built This merch at WonderyShop.com/HowIBuiltThis.

Economics
Episodes
  • Figma: Dylan Field
    Jun 16 2025

    The dashboard in your car – the interface on your Zoom screen … many of the products we interact with every day were created with the collaborative software Figma. Figma is a kind of Google Docs for design, created by Dylan Field and Evan Wallace after they won a Thiel fellowship in 2012. Dylan was just 20 when he became CEO. The only other job he’d had before that….? was college intern. He eventually figured out how to manage his team, and grew the company enough to attract a 20 billion dollar acquisition bid from Adobe. The deal fell through, but Figma continued to grow, and recently filed for an IPO.

    This episode was researched and produced by Kerry Thompson with music composed by Ramtin Arablouei. It was edited by Neva Grant. Our engineers were Patrick Murray and Jimmy Keeley.

    You can follow HIBT on X & Instagram, and email us at hibt@id.wondery.com. Sign up for Guy’s free newsletter at guyraz.com or on Substack.

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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    1 hr and 15 mins
  • Advice Line with Perry Chen of Kickstarter
    Jun 12 2025

    Kickstarter co-founder Perry Chen joins Guy on the Advice Line, where they answer questions from three early-stage founders about what they really want from investment deals and acquisitions.

    Today we meet Jesse in Dallas, who's debating whether or not he should sell part or all of his cold plunge tub business. Then Catharine in Oregon, who's trying to figure out how to move on from the daily grind of her hot sauce brand. And Joe in Chicago, who has an ambitious vision for his chicken sandwich chain.

    Thank you to the founders of Modtub, HYCH, and Fry the Coop for being a part of our show.


    If you’d like to be featured on a future Advice Line episode, leave us a one-minute message that tells us about your business and a specific question you’d like answered. Send a voice memo to hibt@id.wondery.com or call 1-800-433-1298.

    And be sure to listen to Kickstarter’s founding story as told by Perry on the show in 2017.


    This episode was produced by Alex Cheng with music by Ramtin Arablouei. It was edited by Andrea Bruce. Our audio engineer was Neal Rauch.

    You can follow HIBT on X & Instagram and sign up for Guy's free newsletter at guyraz.com or on Substack.

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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    47 mins
  • Perfect Snacks: Bill and Leigh Keith
    Jun 9 2025

    Bill and Leigh Keith had an extraordinary childhood, travelling the country in a school bus with their parents and ten siblings. Along the way, their dad fed them a homemade concoction of peanut butter, honey and supplements rolled into bite-sized snacks. When the family fell on hard times, the older siblings decided to sell their home and bet everything on turning their family recipe into a refrigerated energy bar.


    The family hand-rolled millions of bars and gave out samples at festivals and grocery stores in Northern California. They eventually got Perfect Bars into Whole Foods, Costco, and major retailers throughout the country, and in 2019, the company was acquired by Mondelēz International.


    This episode was researched and produced by Chris Maccini with music by Ramtin Arablouei. Edited by Neva Grant. Our engineers were Kwesi Lee and Ko Takasugi-Czernowin.


    You can follow HIBT on X & Instagram, and email us at hibt@id.wondery.com. Sign up for Guy’s free newsletter at guyraz.com.

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Show more Show less
    1 hr and 27 mins
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Featured Article: The Best Podcasts for Aspiring Entrepreneurs


Being an entrepreneur can be extremely rewarding. But launching a business is incredibly hard, and maintaining a profitable business can be even harder. Whether you're just starting out as an entrepreneur or looking for something to push you to the next milestone, podcasts can be a great source of information, inspiration, practical advice, and encouragement. We've rounded up 15+ of the best podcasts on entrepreneurship to help you thrive and prosper.

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The perfect podcast for every inventor, self-starter, and visionary. It’s isolating when you see things others don’t, that are practical and useful. But it’s a whole hecka of a lot more difficult getting it done than people think. Doubly so for the “easy” gadgets. Thank you Guy!

Ingenious

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I loved this as it educated me on what the media chose not to inform me of! Also for me put to rest the American government did it conspiracy theory crap"
Impressed when I can be taught things I felt I knew a great deal about from all the coverage I trusted (no longer have ANY TRUST IN ANY NEWS ).
I HIGHLY RECOMMEND THIS BOOK !!!!

THE TRUTH THE WHOLE TRUTH AND NOTHING BUT...

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I absolutely loved every second of this story. The passion and amazing work ethic that she has is the reason why she has all these amazing breakthroughs in her life? I cannot recommend you listen to this story enough. I downloaded it to my phone because I'm going to listen to it again right now. Thank you for taking the time to interview this great woman, and thank you so much Christina for sharing your story. It's beyond inspiring!

I absolutely loved this Story

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an episode much awaited. the man behind machine revealing the creation and sustenance of audible, a product we love ♥

awesome

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Love listening to these stories of entrepreneurs. The struggles before the success that we don't see!

I can't get enough!

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I've been listening to Guy for the past couple of years, now. Although I fall off at times. I'm ahead happy to come back and find the new interviews that he and the NPR team has put together. The podcast enlightens my inner entrepreneur and fills me with inspiration.

most sad when I'm done with the newest episodes

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really unique ... his tear memory moments were powerful and translated directly to the listener. yes, I was one, but I am sure only one. this guy is real and smart

GREAT ... inspirational

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Inspiring and really interesting! I enjoyed hearing this interview about the funding and founding of Beta.

Fascinating !

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having shared a similar journey it was great to hear validation from a team who followed their bliss and exited well

great: inspiring and insightful

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loved imagining his story unfolding and becoming reality with steps that can be emulated.... obviously he created and saw and utilized some great serendipity happenings

Entrepreneur success story ... great execution

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