• How lazy is your money?

  • Jan 2 2023
  • Length: 8 mins
  • Podcast

How lazy is your money?

  • Summary

  • There is a specific creative device in advertising that involves financial brands - they ask, "Is your money lazy?". And they also ask the opposite, "Is your money working (as) hard (as you)?".

    Which brands have used this idea and how does it work?

    Listen... to know more!

    Check out ad videos here:

    SBI Savings Fund: https://www.youtube.com/watch?v=3PNEh-R2lPc

    Bestinvest, UK: https://www.youtube.com/watch?v=-HolR79DF3Q

    Mutual Funds Sahi Hai: https://www.youtube.com/watch?v=VdC5pPIKExw

    Aldermore Bank, UK: https://www.facebook.com/watch/?ref=external&v=1001509479917702

    Ally, 1: https://www.youtube.com/watch?v=atxG29g2B2o

    Ally, 2: https://www.youtube.com/watch?v=LR4nf3otbQ0

    Rabidirect: https://www.youtube.com/watch?v=_ETRDe_C0H0

    Screenshots:

    Ibotta 1: https://image.adsoftheworld.com/q066qf6dzbujj7vci2550v6cqxf9

    Ibotta 2: https://image.adsoftheworld.com/9nwmai9gpg2qhy7u30on3jfw5cmv

    Ibotta 3: https://image.adsoftheworld.com/jgw2dbf729yv2t01dkrst63lngda

    Ibotta 4: https://image.adsoftheworld.com/yhuxe7dgvhitlzsmo4ql52wwffsl

    You can follow Karthik Srinivasan on social media

    LinkedIn : ( https://www.linkedin.com/in/karts/ )

    Twitter: ( https://twitter.com/beastoftraal )

    Instagram: ( https://www.instagram.com/beastoftraal )

    Blog: ( https://beastoftraal.com/)

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