How to Market Your Horse Business with Denise Alvarez

By: Denise Alvarez
  • Summary

  • How do I build a horse business so I can keep doing what I love to do? Do I need a website—and if so, what do I even put on it? How can I get my social media following to grow? Does email marketing really work? Welcome to How to Market Your Horse Business where you’ll get all of these questions answered and more! Each week, host Denise Alvarez from Stormlily Marketing breaks down marketing into bite-size bits and gives you actionable and doable tips and strategies that you can apply to your horse business. Plus, you’ll hear from your fellow horse business owners who are in the trenches with you as they share specifics of what’s working for them. And Denise will help you see how you can take it and do it in your business, too! If you’re too overwhelmed by the tech to get started on what you know needs to be done to market your horse business, this is the place for you. Through a mix of step-by-step strategies, basic how-tos, and simple formulas and methods, Denise will not only help you see what’s possible for your business but she’ll also guide you through the process so you can make it happen. Sound good to you? Then hit subscribe and let’s do this! Podcast Website + Show Notes: HowToMarketYourHorseBusiness.com
    © 2024 How to Marketing Your Horse Business with Denise Alvarez
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Episodes
  • Why Collaboration Over Competition Always Wins With Jamie Samples
    Nov 7 2024

    On many levels, competition can be a great thing. It can push us to give our absolute all, think creatively, and not give up.

    But, sometimes there can be a downside to that competitive nature that’s gotten you where you are.

    I’m talking about relationships with your fellow business owners.

    If you view everyone as your competition then you’re short-changing yourself – you could receive so much and give so much from collaborating.

    That’s why Jamie Samples with Yellow Barn Media is joining me on this episode to share some practical ways she has learned to embrace collaboration over competition in the equine industry.

    Show Notes (also known as “Where to read a quick summary of what we talked about here and get links I mentioned.”) are over at Stormlily.com/154

    🆓 FREE 4 Steps to Successfully Market Your Horse Business (Even If You Get Horses More Than Marketing)

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    43 mins
  • 4 Things You Need to Attract the Right People to Your Equine Business
    Nov 1 2024

    As a horse person, you know the importance of foundation when it comes to training your horse. It's the same for your marketing! If you're not starting from a solid foundation, then all of the building blocks you put on top will likely fall flat.

    If you jump to advertising or creating and selling programs before you get the foundation in place, they’re not going to be effective at helping you build a sustainable equine business.

    And, they certainly won't help you get the right people in the door.

    That's why in this episode, you'll learn the 4 elements necessary to build a solid foundation for marketing your equine business.

    Show Notes (also known as “Where to read a quick summary of what we talked about here and get links I mentioned.”) are over at Stormlily.com/153

    🆓 FREE 4 Steps to Successfully Market Your Horse Business (Even If You Get Horses More Than Marketing) → Stormlily.com/success

    🐴 Take the Reins 1:1 Coaching → Stormlily.com/reins

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    26 mins
  • Managing Hustle & Rest as an Equestrian Entrepreneur with Megan Robinson
    Oct 23 2024

    If you stay in hustle mode 24/7, 365 days a year, you may not completely burn out, but the joy of doing what you love in the equestrian world will likely dissipate over time.

    Thankfully, there are some mindset shifts you can make and practical things you can do to keep that from happening while growing your horse business.

    That’s why I invited Megan Robinson with The Movement Connection to join me for today's podcast episode, where we're going to have a candid conversation about hustling and resting as any equestrian entrepreneur.

    Having built her business while also undergoing multiple kidney transplants and personal health challenges, Megan is in a unique position to provide you with some lessons learned about managing hustle and rest as any equestrian entrepreneur.

    Plus, I’ll guide you through two key mindset shifts that will make it possible for you to implement the practical tips Megan provides.

    Show Notes (also known as “Where to read a quick summary of what we talked about here and get links I mentioned.”) are over at Stormlily.com/152

    FREE Goal Setting Cheat Sheet → Stormlily.com/goals

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    45 mins

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