
How to Spot (and Fix) the Silent Credibility Killers in Your Messaging
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About this listen
You nailed the pitch.
You delivered the deck.
You even got a few nods on the Zoom call.
Then—silence.
No follow-up. No “no.” Just a vague “we’ll be in touch.”
It’s not because your idea wasn’t strong.
It’s because something small poked a hole in your credibility.
In this episode of The Storyteller’s Edge, Ginger Zumaeta unpacks the 4 invisible credibility killers that quietly sabotage even the smartest pitches—and teaches you how to fix them before you hit send.
You’ll learn:
→ Why over-promising backfires (and how to show ambition without losing trust)
→ How vague buzzwords trigger BS alarms and kill clarity
→ What “split personality messaging” is—and how to stay consistent across decks, sites, and convos
→ Why saying too much is worse than saying too little
If your big idea keeps getting ghosted, this episode is your wake-up call.
It’s not about saying more—it’s about saying the right thing in the right way.
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Want to pressure test your next pitch or deck?
Use the free Four-Sentence Credibility Stress Test at ai.motive3.com to find and fix trust gaps—before your audience tunes out.
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Storyteller’s Edge isn’t just a podcast—it’s also a newsletter.
Get the insights delivered weekly to your inbox. Same sharp takes, fresh frameworks, zero fluff. Subscribe at: https://www.motive3.com/newsletter
Want to work with us contact us at: https://www.motive3.com/contact-us
Connect with Ginger: LinkedIn: @gingerzumaeta
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