• How to Use Psychology to Improve Content Quality with Camela Thompson, Ep #101

  • Jul 26 2022
  • Length: 16 mins
  • Podcast

How to Use Psychology to Improve Content Quality with Camela Thompson, Ep #101

Listen for free

View show details

  • Summary

  • Camela Thompson is the VP of Marketing at CaliberMind. She’s spent 15 years in revenue operations before proving herself as a customer-first growth marketer. She’s passionate about helping ops professionals accelerate their careers. In this episode of The Content Callout, we had a great conversation about using data to improve your content strategy and how to use psychology to improve content quality. Don’t miss it!

    Outline of This Episode
    • [1:11] Camela’s 3 rapid-fire tips for listeners 
    • [1:43] Using data to improve content strategy
    • [5:08] Forget “features”—get to the pain point
    • [8:30] How to use psychology to improve content quality 
    • [11:15] The idea of nonviolent communication
    • [13:13] Learn about Camela’s Revenue Marketing Report Podcast
    • [14:06] The importance of a social presence online 
    Resources & People Mentioned
    • Nonviolent Communication by Marshall Rosenberg, PhD
    • Clearbit (A data activation platform)
    • BigQuery
    • Corporate Bro's Website and Instagram 
    Connect with Camela Thompson
    • The Revenue Marketing Report Podcast
    • Connect on LinkedIn
    • Hello@CaliberMind.com
    Connect with The Content Callout
    • https://www.contentcallout.com/

    Subscribe to The Content Callout on

    Apple Podcasts, Spotify, Google Podcasts
    Show more Show less
Show more Show less

What listeners say about How to Use Psychology to Improve Content Quality with Camela Thompson, Ep #101

Average customer ratings

Reviews - Please select the tabs below to change the source of reviews.

Audible.com reviews

Amazon reviews
No Reviews are Available