• In Conversation with Trevor Horn: Shaping the Music Industry

  • Oct 27 2023
  • Length: 36 mins
  • Podcast

In Conversation with Trevor Horn: Shaping the Music Industry

  • Summary


  • Join Kwame as he engages in a captivating conversation with the legendary Trevor Horn. Delve into topics ranging from bands and record labels to Trevor's illustrious career as a producer. Explore the essence of being a producer and its evolving role in the music industry. Get insights into topical questions, including the impact of Artificial Intelligence (AI) in music, the dynamic relationship between engineers and producers, and the exciting experimental possibilities arising from advancements in music technology and their implications for sound.


    About our host

    Meet KWAME KWATEN, a music industry polymath and one-third of the Cre8ing Vision Directorship alongside Nicola Ossai (formerly Charles) and Andrea Euell. With over three decades of experience, Kwame has traversed the music landscape as a musician, manager, producer, consultant, and A&R expert. His illustrious career boasts an impressive array of writing and production credits, collaborating with iconic artists like Jay Z, Shola Ama, Mick Jagger, Tom Jones, and Seal. As a former member of D-Influence, signed to Atlantic Records, Kwame had the unique privilege of supporting musical giants such as Michael Jackson, Prince, and James Brown on tour. Kwame's A&R and management work has led to the discovery of remarkable talents like Shola Ama, Laura Mvula, Starley ,and Rumer, resulting in millions of records sold and a plethora of accolades. Presently, he holds esteemed positions, including Trustee at The Brits Trust, Vice-Chair of the UK's Music Managers Forum, Trustee of the MOBO Charity, and Co-Chair of the BRITS Diversity Committee. Kwame is also the Co-Director of the social enterprise company Cre8ing Vision and the Founder and Owner of Ferocious Talent Ltd.


    About our guest

    TREVOR HORN CBE is a multiple award-winning record producer and musician based in the UK. Celebrated for his profound influence on pop and electronic music in the 80s, Trevor has been hailed as 'the man who invented the eighties.' Beginning his journey in bands such as the Buggles and Yes, he transitioned into a full-time producer, leaving an indelible mark on tracks for artists like Frankie Goes to Hollywood, ABC, and many others. Trevor also managed Sarm West Studios, Prefect Songs, and the label ZTT Records - the very studio where Kwame's band D-Influence had the privilege of recording!


    About Cre8ing Vision

    Presented by Kwame Kwaten for Cre8ing Vision, this podcast episode is part of Cre8ing Vision, the ultimate hub for Music Business Education, Music Business Solutions, and remarkable opportunities. Dive into the world of Cre8ing Vision Brands, including:

    • The Ultimate Seminar

    • The Ultimate Live

    • Cre8ing Recruits

    • A&R Focus Groups

    • The Ultimate Pathway Programme

    • Music Surgeries

    • The Ultimate Music Circle


    Podcast credits

    Sound Design by Annalie Wilson

    M.B.O.L intro sung by Luna Bec

    Artwork and Show Notes by MAGN3TIC by Y.Z

    Executive Producers: Nicola Ossai (formerly Charles), Andrea Euell, Kwame Kwaten for Cre8ing Vision


    Join us on Instagram Live: https://www.instagram.com/cre8ingvision/

    Explore more about Cre8ing Vision at: https://www.cre8ingvision.com/

    Discover Kwame Kwaten's endeavors at: http://www.ferocioustalent.com/


    Trevor Horn, music producer, music industry, artificial intelligence in music, engineer and producer relationship, music technology, Cre8ing Vision, Kwame Kwaten


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