A number of folk on the PhocusWire and Phocuswright teams were - this time last year - preparing to head to Berlin for the annual ITB exhibition.

As we all now know, ITB was cancelled with days to spare as the seriousness of the coronavirus pandemic started becoming increasingly clear and infection rates around Europe soared.

ITB director Martin Buck was at the center of those chaotic few days and, one year on, is able to reflect on what it meant for the show and the industry as March 2020 turned the sector on its head.

The 2021 version of the event is next week, virtually, so we catch up with him to discuss 2020 and dive deep into some big issues that emerging as a result of the industry trying to get back on its feet.

He joins us for the return of InPhocus for its 33rd episode, after a break during January and February of this year.    

The latest episode of InPhocus is hosted by PhocusWire's Kevin May.

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Over the course of 31 episodes of InPhocus during 2020 we've spoken to a wide array of leaders from across the industry.

Many of the discussions have focused on the efforts being taken to get through the coronavirus pandemic, while others have dealt with a big news item of a particular week.

To mark our 32nd and last episode of the year, we've trawled through the archives and selected three of our favorite interviews on the podcast.

This episode of InPhocus is produced in association with Allianz Partners and hosted by PhocusWire's Kevin May.

It features our interviews with Jim Davidson (a few days after the collapse of the Sabre-Farelogix acquisition), destination management expert Doug Lanksy and Journera CEO Jeff Katz.

InPhocus will return in 2021. In the meantime, enjoy this collection and best wishes for the New Year.

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For the 31st episode of InPhocus we finally get to sit down with Geoff Ryskamp.

As travel brands examine their options to capture what most hope will be a return to some form of normality in 2021, Ryskamp is a good source of expertise to discuss how the world of guest and customer engagement can play an important role.

We discuss everything from voice tech and social media to that stalwart of communications in the shape of email and how brands have figured out what "signals" to listen to.

Ryskamp is global head of hospitality, travel and leisure at Medallia.  

The latest episode of InPhocus is produced in association with Allianz Partners and hosted by PhocusWire's Kevin May.

See omnystudio.com/listener for privacy information.