We know you’re juggling countless responsibilities and barely have a moment to breathe, let alone think about marketing. But here’s the truth: marketing isn’t just another task on your to-do list—it’s a lifeline of your business. In this episode, part 1 of a 2 part series on marketing, we dive straight into actionable marketing strategies tailored specifically for independent pharmacy owners like you. Discover how effective marketing can transform your business, driving more foot traffic, increasing customer loyalty, and boosting your bottom line. From leveraging social media to building a community presence, we break down the essentials without the fluff. Why should you care about marketing? Because it’s the key to standing out in a crowded market. It’s the tool that turns first-time visitors into loyal customers. It’s the difference between just getting by and truly thriving. By investing just a few minutes of your time with us, you’ll gain valuable insights that can translate into real-world results.
Hear about jaw-dropping success stories, such as a pharmacy that booked 400 flu shot appointments in a single day and discover how to engage patients without overwhelming your staff. Make marketing a priority and watch your pharmacy grow. Tune in and take the first step towards a more prosperous business today.
Host
Suzanne Feeney, PharmD
VP, Pharmacy Retail Operations
McKesson, Health Mart
Guests
AJ Asgari
CEO & Founder
Drugstore2Door
Resources
Learn more about the Community Health Worker training program, the requirements for participation and the application process here. [https://www.ceimpact.com/chw/]
Learn more about Drugstore2Door on the Health Mart Perks page on myHealthMart.com [https://my.healthmart.com/purchasingAdvantage.htm] or at https://drugstore2door.biz/
The views and opinions expressed in this podcast are those of the guest and do not necessarily represent the views or positions of Health Mart, McKesson or its affiliates or subsidiaries ("McKesson”). The information provided herein is for informational purposes only and does not constitute the rendering of clinical, legal or other professional advice by McKesson.