Summary
In this episode of Innovate, Disrupt or Die, host Danny Nathan speaks with Bri Brennan, Chief Innovation Officer at OnTrak Health. They discuss the intersection of technology and healthcare, particularly in the realm of behavioral health. Bri shares insights on value-based care, the importance of a culture of innovation, and how AI is being utilized to enhance patient engagement and treatment outcomes. The conversation also touches on the challenges of innovation in the mental health space and the future of precision medicine through digital twins.

Takeaways
Bri Brennan has over 15 years in technology and innovation.
OnTrak Health focuses on value-based behavioral healthcare.
Value-based care measures clinical outcomes, patient satisfaction, and cost savings.
A culture of innovation is crucial for a company's success.
Curiosity and data-driven decision-making fuel innovation at OnTrak.
AI is integrated into OnTrak's operations for better patient outcomes.
Engaging patients with unmet healthcare needs is a key strategy.
The mental health digital twin aims for precision-based care.
Extensibility, integration, and scalability are essential for technology.
Continuous learning and adaptation are vital in the healthcare industry.

Chapters
00:00 Introduction to Innovation and Healthcare
01:11 Understanding Value-Based Behavioral Healthcare
02:58 The Role of Technology in Innovation
06:16 Building a Culture of Innovation
11:47 AI and Innovation in Healthcare
14:32 Engaging Patients and Building Trust
16:26 Fostering Innovation Across the Organization
20:25 Balancing Innovation and Structure
21:25 In-House Innovation vs. Partnerships
22:36 Leveraging AI for Healthcare Efficiency
24:45 Guiding Clinicians with Data Insights
26:24 Team Structure and Support for Innovation
28:18 Distinguishing Product Innovation from Development
29:37 The Concept of a Mental Health Digital Twin
32:19 Dynamic Digital Twins and Real-Time Data
34:20 Challenges in Mental Health Innovation
38:05 Key Principles for Lasting Technologies