International Education Marketing and Recruitment

By: Middlebury Institute Marketing & Recruiting class
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  • Summary

  • Issues related to marketing and recruiting for international education programs and in the IE context. Season 6 starts in November 2024, with new episode #90. Produced by the International Education Management community at the Middlebury Institute of International Studies. https://www.middlebury.edu/institute/academics/degree-programs/international-education-management
    © 2024 International Education Marketing and Recruitment
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Economics Education Marketing
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Episodes
  • S6 Ep90 What might Donald Trump's election mean for international educators?

    S6 Ep90 What might Donald Trump's election mean for international educators?
    Nov 7 2024

    This episode is the first in the 2024 season and contributors are:

    • Samantha Quintell-Lenzi
    • Jenna Vandervort

    Stories in this episode:

    1. What a second Trump presidency could mean for America, Washington Post
    2. What Trump’s Victory Means for Higher Ed, Inside Higher Ed

    If you would like to learn more about international education management at the Middlebury Institute, please visit go.miis.edu/IEM
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    19 mins
  • S5 Ep89 AI in admissions and in instructional support

    S5 Ep89 AI in admissions and in instructional support
    Nov 1 2024

    This episode is the last in the 2023 season and contributors are:

    • Kevyn Lacson
    • Lydia Johnson

    Stories in this episode:

    1. MetaApply aims to be “go-to” study abroad platform https://thepienews.com/news/metaapply/
    2. LearnCube's AI Assistant Heralds New Era For Language Teachers And Schools https://elearningindustry.com/press-releases/learncubes-ai-assistant-heralds-new-era-for-language-teachers-and-schools

    If you would like to learn more about international education management at the Middlebury Institute, please visit go.miis.edu/IEM
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    22 mins
  • S5 Ep88 Importance of Agent recruiters, Connecting students to basic needs, and Sales tactics in education

    S5 Ep88 Importance of Agent recruiters, Connecting students to basic needs, and Sales tactics in education
    Nov 1 2024

    Contributors are:

    • Kassity Veloz
    • Evelyn Tijero
    • Kaitlynn Pimentel

    Stories in this episode:

    1. UK universities paying millions in agent fees to secure international students https://www.theguardian.com/education/2023/nov/18/uk-universities-paying-millions-in-agent-fees-to-secure-international-students |
    2. New Jersey Launches Free Online Tool to Connect College Students Facing Basic Needs Insecurity to Resources https://www.diverseeducation.com/student-issues/article/15658670/new-jersey-launches-free-online-tool-to-connect-college-students-facing-basic-needs-insecurity-to-resources
    3. "Black Friday" pressure sales tactics in Sector https://thepienews.com/news/black-friday-deals-highlight-pressure-sales-tactics/

    If you would like to learn more about international education management at the Middlebury Institute, please visit go.miis.edu/IEM
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    19 mins

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