Today we're talking about the first steps to branding your business correctly. Your brand is your image and has a message/ story to tell. What story does your brand tell to your customers and potential employees?

Join hosts Jacob and Ben, two seasoned irrigation business operators, as they dive into the daily struggles and strategies of running and scaling a successful residential irrigation business. Whether you’re just starting out or looking to grow, this podcast offers practical advice, industry tips, and real-world experiences to help you thrive in the irrigation industry. Tune in for expert insights, troubleshooting tips, and actionable steps to take your irrigation business to the next level! Submit questions to be answered live on the show! Leave them on our website or the YouTube comments. https://irrigationinsightspodcast.com/ https://www.youtube.com/@IrrigationInsightsPodcast

Enjoy this behind the scenes bonus clip with Garrett Bremer while we wait for Ben Kannenberg to join us. This is a little add on to the other episode with Lone Star Irrigation we just released so be sure to check that episode out. Sorry for the barking dogs, we didn't know the conversation was being recorded.

In this engaging episode of the Irrigation Insights Podcast, hosts Jacob and Ben dive deep into the nuances of running a successful irrigation business. Despite some audio challenges, the conversation is rich with insights as they welcome Garrett Bremer and Ben Kannenberg from Lone Star Irrigation & UpSurge.

Explore the benefits and challenges of various business models, including the service advisor approach and the use of field management software like Service Titan. The guests share their experiences with optimizing technician efficiency, sales strategies, and the importance of reading customer needs to maximize service outcomes.

The discussion also touches on the implementation of membership plans, their impact on customer loyalty, and how they can be used to enhance business value. With real-world examples and practical advice, this episode is packed with valuable information for irrigation professionals looking to improve their operations.

Whether you're interested in boosting average ticket sales, understanding customer acquisition costs, or learning about effective dispatching techniques, this episode offers a wealth of knowledge to help you navigate the complexities of the irrigation industry.