• It's Now or Never: Six Fundamentals to Winning Back Trust

  • Feb 13 2025
  • Length: 34 mins
  • Podcast

It's Now or Never: Six Fundamentals to Winning Back Trust

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  • Summary

  • Trust in media, institutions, and corporate comms is eroding. Neil Brown, president of Poynter Institute and founder of PolitiFact, knows why—and how to fix it.

    🔹 The danger of clickbait & why credibility wins
    🔹 How relationships & transparency build trust
    🔹 AI’s role in comms & why ethics matter
    🔹 Fact-checking: accountability, not censorship

    Trust is hard to earn, easy to lose. Learn how to get it—and keep it. 🎧


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